Political ads · 2026 · MO

Missouri House District 5 2026: the ads, and who's paying for them

Emanuel Cleaver won · 69.5% to 28.1% · Called by AP on Nov 3

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Rick Brattin (Republican) and Emanuel Cleaver (Democrat) are the nominees for Missouri's 5th congressional district in the November 3, 2026 general election. Emanuel Cleaver is the incumbent. By their latest FEC reports, Rick Brattin's campaign had raised $457,000 (through October 14, 2026) and Emanuel Cleaver's campaign $1.8 million (through October 14, 2026). Outside groups have reported $994,000 for Rick Brattin and $1.2 million against; $235,000 for Emanuel Cleaver and $0 against.

Rick Brattin (REP), Emanuel Cleaver (DEM, incumbent). 4 others filed with the FEC; any ads they ran are below. 0 ads analyzed, 0 with at least one technique in the copy. Newest first. The paid-for-by line is the advertiser's own filing.

Also on every Missouri ballot: 5 statewide ballot measures → The ballot wording and the official arguments, read for rhetorical techniques.

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Money in this race

From FEC filings for 2025–26. Outside spending is money a group spends on its own about a candidate — TV and online ads, mail, canvassing. It is not a donation to the campaign, and the candidate does not control it. Supporting means it was spent to help that candidate win; Opposing means it was spent to defeat them, usually on attack ads. Groups report it within 24 or 48 hours as the election nears. Raised is the campaign's own fundraising, as of its latest quarterly report. Largest donors come from each outside spender's own FEC receipts, with each donor's share of its itemized receipts; donors under $100,000 are not named. People are shown with the employer and occupation they reported. A donor that is itself a political committee is shown with its own largest donors. Companies and nonprofits don't report their funders to the FEC, so the trail ends there, and the page says so.

Rick Brattin (REP)

Raised: $457K through 2026-10-14 individuals $371K · PACs $86K · cash on hand $359
Outside spending: $1.2M opposing Brattin · $994K supporting Brattin · latest reported 2026-08-04
Largest outside spenders: CONSERVATIVES FOR AMERICAN EXCELLENCE INC. — $1.2M opposing Brattin Largest donors: CONSERVATIVE AMERICANS PAC $8.3M (49%); Kenneth Griffin $3.0M (18%), Citadel, Founder & CEO; Paul Singer $1.9M (11%), Elliott Investment Management, CO-CEO & President; FRIENDS OF JOE GRUTERS $1.2M (7%); ARDLEIGH IMPACT CORP. $750K (4%) (an organization: its own funders aren't reported to the FEC) WIN IT BACK PAC — $960K supporting Brattin Largest donors: CLUB FOR GROWTH ACTION $4.5M (40%); Jeff Yass $4.5M (39%), SIG, Managing Director; SCHOOL FREEDOM FUND $1.9M (17%); William H Roj $300K (3%), Retired; Ricky Sandler $100K (1%), Eminence Capital CLUB FOR GROWTH ACTION — $12K supporting Brattin Largest donors: Jeff Yass $16.5M (34%), SIG, Managing Director; RESTORATION OF AMERICA PAC $15.0M (30%); MARSHA FOR SENATE $4.8M (10%); RESTORATION OF AMERICA PAC $2.5M (5%); RESTORATION OF AMERICA PAC $2.5M (5%) (its largest donors: Richard E Uihlein $57.7M, Uline; RESTORATION OF AMERICA $1.7M, an organization; AMERICAN LEADERSHIP PAC $1.0M) CLUB FOR GROWTH PAC — $11K supporting Brattin MISSOURI RIGHT TO LIFE VICTORY FUND — $8,514 supporting Brattin and 1 more

Bundled through PACs: none reported · FEC bulk data of 2026-11-01

36 PACs gave directly — alphabetical; the legal limit is $5,000 per election

AAJ PAC $5,000
ABRAHAM LINCOLN PAC $2,000
AMERICAN GRIT PAC $1,000
AMERICAN REVIVAL PAC $5,000
AMERICAS AWAKENING PAC $500
AUSTIN SCOTT FOR CONGRESS $1,000
BLUE CROSS AND BLUE SHIELD OF KANSAS CITY FEDERAL PAC $1,000
BRETTPAC $1,000
BUCKEYE LIBERTY PAC $5,000
CLUB FOR GROWTH PAC $112
DAVE TAYLOR FOR CONGRESS $1,000
ELECTING MAJORITY MAKING EFFECTIVE REPUBLICANS PAC $5,000
ELEVANCE HEALTH PAC $5,000
EMMER FOR CONGRESS $2,000
ERIC BURLISON FOR CONGRESS $2,000
EVER RELENTLESS IN CONSERVATISM $3,500
EXPECT MORE LEADERSHIP PAC $2,000
GOBER PAC $3,500
GUARDIAN LEADERSHIP PAC $5,000
HOUCHIN FOR CONGRESS $1,000
HOUSE CONSERVATIVE FUND $1,000
JASON SMITH FOR CONGRESS $2,000
JIM JORDAN FOR CONGRESS $2,000
LASTING INVESTMENTS STRENGTHENING AMERICA PAC $1,000
LISA MCCLAIN FOR CONGRESS $2,000
MIKE KENNEDY FOR UTAH $1,000
MISSOURI REPUBLICANS PAC $975
MOUNTAINEER PAC $1,000
MR SOUTHERN MISSOURIAN IN THE HOUSE PAC $10K
NFIB FEDERAL PAC $1,000
NRA POLITICAL VICTORY FUND $1,000
OOIDA PAC $2,000
RAPTOR PAC $3,000
SPACE COAST LEADERSHIP PAC $1,000
TEXANS FOR RONNY JACKSON $2,000
TIGER PAC $3,500

All filings at the FEC ↗

Emanuel Cleaver (DEM, incumbent)

Raised: $1.8M through 2026-10-14 individuals $717K · PACs $1.0M · cash on hand $883K
Outside spending: $235K supporting Cleaver · latest reported 2026-10-05
Largest outside spenders: AB PAC — $235K supporting Cleaver Largest donors: AB FOUNDATION $13.0M (30%) (an organization: its own funders aren't reported to the FEC); DEMOCRACY MATTERS $5.6M (13%) (an organization: its own funders aren't reported to the FEC); Deborah Simon $5.0M (11%), Retired; DEMOCRACY PAC $4.0M (9%); Lynn S Stern $1.0M (2%), Self Employed, Photographer SIERRA CLUB INDEPENDENT ACTION — $10 supporting Cleaver

Bundled through PACs: none reported · FEC bulk data of 2026-11-01

234 PACs gave directly — alphabetical; the legal limit is $5,000 per election

A PLEASANT PENINSULA PAC $1,000
ACADEMY OF NUTRITION AND DIETETICS $2,500
ACTION COMMITTEE FOR RURAL ELECTRIFICATI $6,000
ACTORS EQUITY ASSOCIATION PAC $500
AEGON/TRANSAMERICA PAC $1,000
AFFORDABLE HOUSING TAX CREDIT COALITION PAC $1,000
AFLAC PAC $10K
AICPA PAC $10K
ALLSTATE INSURANCE COMPANY PAC $2,500
ALLY FINANCIAL INC. ADVOCACY PAC $7,500
ALPHA PAC $1,000
AMALGAMATED SUGAR COMPANY PAC $1,000
AMALGAMATED TRANSIT UNION-COPE $3,500
AMEREN FEDERAL PAC $5,000
AMERICA'S ESSENTIAL HOSPITALS PAC $2,000
AMERICAN AMBULANCE ASSOCIATION $1,500
AMERICAN ASSOCIATION FOR JUSTICE PAC $5,000
AMERICAN BANKERS ASSOCIATION PAC (BANKPA $10K
AMERICAN COUNCIL OF LIFE INSURERS PAC $7,500
AMERICAN CRYSTAL SUGAR COMPANY PAC $10K
AMERICAN FEDERATION OF GOVERNMENT EMPLOY $2,500
AMERICAN FEDERATION OF STATE COUNTY & MU $5,000
AMERICAN FEDERATION OF TEACHERS $2,500
AMERICAN FINANCIAL SERVICES PAC $4,500
AMERICAN HOSPITAL ASSOCIATION PAC $3,500
AMERICAN INVESTMENT COUNCIL POLITICAL ACTION COMMITTEE - AIC PAC $1,500
AMERICAN MOSAIC PAC $2,500
AMERICAN POSTAL WORKERS UNION COMMITTEE $5,000
AMERICAN PROPERTY CASUALTY INSURERS PAC $4,000
AMERICAN SOCIETY OF ANESTHESIOLOGISTS PO $10K
AMERICAN SOYBEAN ASSOCIATION $2,000
AMERICAN SUGAR CANE LEAGUE PAC $3,000
AMERICANS MAKING OPPORTUNITY PAC $1,000
AMERIPAC: THE FUND FOR A GREATER AMERICA $10K
AMERIPRISE FINANCIAL $2,500
ANYWHERE REAL ESTATE INC. PAC $2,500
AON CORPORATION PAC $4,000
APPRAISAL INSTITUTE $1,500
ARCH CAPITAL GROUP (US) INC. POLITICAL ACTION COMMITTEE $2,000
ARGENTUM SILVER PAC $1,500
AT&T FEDERAL PAC $3,000
AXON ENTERPRISE INC. PAC $2,500
BAYER CORPORATION POLITICAL ACTION COMMI $1,500
BLACK & VEATCH GOOD GOVERNMENT FUND $5,000
BLACKROCK CAPITAL PAC $2,500
BNSF RAILPAC $2,500
BRAVE PAC $5,000
BREAD FINANCIAL HOLDINGS INC. PAC $5,000
BRICKLAYERS AND ALLIED CRAFTWORKERS PAC $5,000
BRIDGE PAC $5,000
BROKER ACTION COALITION PAC FOR ASSOCIATION OF INDEPENDENT MORTGAGE EXPERTS (BACPAC) $3,500
BRYAN CAVE POLITICAL FUND $1,000
BUILD AMERICA PAC $2,000
BUILD PAC $3,000
BURNS & MCDONNELL PAC $10K
CARDINAL HEALTH INC. PAC $2,500
CARGILL INCORPORATED PAC $1,000
CARPENTERS LEGISLATIVE IMPROVEMENT COMMI $5,000
CASTEN FOR CONGRESS $2,000
CENTENE CORPORATION POLITICAL ACTION $2,000
CHARTER COMMUNICATIONS, INC. PAC $5,000
CHARTER SCHOOL ACTION PAC $1,000
CIGNA CORPORATION POLITICAL ACTION COMMITTEE $1,000
CITIGROUP PAC $2,000
CLEAN PAC $2,500
COALITION TO STOP GUN VIOLENCE ON TARGET $1,000
COMMERCE BANCS PAC $2,500
COMMERCIAL REAL ESTATE FINANCE COUNCIL PAC $3,000
COMMERCIAL REAL ESTATE FINANCE COUNCIL PAC $2,000
COMMITTEE ON LETTER CARRIERS POLITICAL E $5,000
COMMON GOOD PAC $5,000
COMMUNICATION WORKERS OF AMERICA $3,500
CONGRESSIONAL BLACK CAUCUS POLITICAL ACT $5,000
CORN PAC $1,000
COUNCIL OF INSURANCE AGENTS & BROKERS PAC $7,500
CRAWFORD MURPHY AND TILLY INC. PAC $250
CROWE PAC $2,000
DELOITTE & TOUCHE FEDERAL POLITICAL ACTI $2,500
DEMOCRATIC MAJORITY FUND $5,000
DRIVE - DEMOCRAT REPUBLICAN INDEPENDENT $3,500
DYKEMA GOSSETT PAC $2,000
EDPAC $1,000
EDWARD JONES PAC $5,000
ENTERPRISE HOLDINGS PAC $1,000
EQUIFAX INC. PAC $1,500
EQUITABLE HOLDINGS INC. PAC $1,000
ERNST & YOUNG PAC $10K
EVERGY EMPLOYEE POWER PAC (FKA KCPL) $5,000
EXPERIAN NORTH AMERICA PAC $2,500
FAIR ISAAC CORPORATION PAC $2,500
FEDERATION OF AMERICAN HOSPITALS PAC $2,500
FIRST CITIZENS BANCSHARES PAC $2,500
FLORIDA SUGAR CANE LEAGUE PAC $1,000
FORD MOTOR COMPANY CIVIC ACTION FUND $1,000
FS PAC (FUTURE STANDARD) $1,000
GEICO PAC $1,000
GOLDMAN SACHS GROUP PAC $5,000
GOOGLE NETPAC $2,000
GROWTH ENERGY $2,500
H & R BLOCK POLITICAL ACTION COMMITTEE ( $10K
HALLMARK POLITICAL ACTION COMMITTEE-FEDE $10K
HB STRATEGIES PAC $2,000
HEALTH CARE SERVICE CORPORATION EMPLOYEES PAC $2,500
HEARTLAND PATRIOTS PAC $10K
HERZOG CONTRACTING CORP. POLITICAL ACTION COMMITTEE $2,500
HUMANE WORLD ACTION FUND PAC $1,000
HUSCH BLACKWELL SANDERS PAC $5,000
HY-VEE INC. EMPLOYEES PAC $1,000
INDEPENDENT COMMUNITY BANKERS PAC $3,500
INDEPENDENT INSURANCE AGENTS INSURPAC $7,500
INSPIRING LEADERSHIP HAS A NAME PAC $2,000
INSURED RETIREMENT INSTITUTE PAC $1,000
INTERCONTINENTAL EXCHANGE $2,500
INTERNATIONAL ASSOCIATION OF FIRE FIGHTE $2,500
INTERNATIONAL ASSOCIATION OF FIREFIGHTER $2,500
INTERNATIONAL BROTHERHOOD OF ELECTRICAL $10K
INTERNATIONAL COUNCIL OF SHOPPING CENTERS, INC. PAC $2,000
INTERNATIONAL UNION OF OPERATING ENGINEERS (EPEC) $2,500
INTERNATIONAL UNION OF PAINTERS AND ALLI $2,500
INVESTMENT COMPANY INSTITUTE PAC $4,000
IRONWORKERS POLITICAL ACTION LEAGUE $2,500
JACKSON NATIONAL LIFE INSURANCE CO. SSF $1,500
JPMORGAN CHASE & CO PAC $5,000
JSTREET PAC $391
K&L GATES PAC $1,000
KPMG PAC $4,500
LEADING PEOPLE FORWARD PAC $1,000
LEAGUE OF CONSERVATION VOTERS ACTION FUND $1,000
LIBERTY MUTUAL INSURANCE CO. PAC $5,000
LOCKHEED MARTIN EMPLOYEE PAC $1,000
LOCKTON INC. PAC $10K
MAC PAC $1,000
MACHINISTS NON PARTISAN POLITICAL LEAGUE $5,000
MANUFACTURED HOUSING INSTITUTE PAC $10K
MARSH & MCLENNAN COMPANIES PAC $3,500
MASSACHUSETTS MUTUAL LIFE INSURANCE CO. $5,000
MASTERCARD EMPLOYEE'S PAC $2,000
MAXIMUS INC. PAC (MAXPAC) $1,500
MCGUIREWOODS FEDERAL PAC $1,000
METLIFE EMPLOYEES' PAC $2,500
MIDLAND FINANCIAL CO. PAC $2,500
MIDWEST REGION LABORERS POLITICAL LEAGU $5,000
MINN-DAK FARMERS COOPERATIVE SUGAR PAC $500
MISSOURI CORN GROWERS PAC $5,000
MORGAN STANLEY POLITICAL ACTION COMMITTEE $5,000
MORTGAGE BANKERS ASSOCIATION OF AMERICA $7,500
NAIFA PAC $5,000
NARPM PAC $5,000
NASDAQ OMX PAC $1,500
NATIONAL ACTIVE & RETIRED FEDERAL EMPLOYEES ASSOC. $1,000
NATIONAL AIR TRAFFIC CONTROLLERS PAC $1,500
NATIONAL APARTMENT ASSOCIATION PAC $10K
NATIONAL ASSOC. OF MUTUAL INSURANCE COMPANIES PAC $8,000
NATIONAL ASSOCIATION OF REAL ESTATE INVESTMENT TRUST INC. PAC $10K
NATIONAL MULTI HOUSING COUNCIL PAC $10K
NATIONWIDE MUTUAL INSURANCE FINANCIAL & INVESTMENTS PAC $2,500
NEA FUND FOR CHILDREN AND PUBLIC EDUCATI $2,000
NELNET PAC $5,000
NEW YORK LIFE INSURANCE PAC $10K
NORTHWESTERN MUTUAL FEDERAL POLITICAL ACTION COMMITTEE $1,000
NOT SO OLD FASHIONED PAC $1,000
PAC FOR GOOD $1,000
PAC OF APPLES $1,000
PETE AGUILAR FOR CONGRESS $2,000
PLASTERERS AND CEMENTS MASONS ACTION C $5,000
POET PAC $1,000
POLITICAL ACTION COMMITTEE/ THHE BANK OF NY MELLON $1,000
PRICEWATERHOUSECOOPERS PAC $10K
PRIMERICA POLITICAL ACTION COM $1,000
PRINCIPAL LIFE INSURANCE PAC $3,500
PROFESSIONAL AVIATION SAFETY SPECIALISTS PASS PAC $1,500
PROTECTIVE LIFE CORPORATION FEDERAL POLITICAL ACTION COMMITTEE ('PROTECTPAC') $1,000
PRUDENTIAL FINANCIAL PAC $9,000
PSYCHOLOGY PAC OF AMERICAN PSYCHOLOGICAL ASSOCIATION $5,000
PURPOSE PAC AKA CORYPAC INC. $10K
REAL ESTATE ROUNDTABLE POLITICAL ACTION $1,000
REALTORS POLITICAL ACTION COMMITTEE $5,000
REBUILD AMERICA PAC $3,500
REGIONS FINANCIAL PAC $5,000
REPAC - REINSURANCE ASSOCIATION OF AMERICA PAC $2,500
RGA REINSURANCE COMPANY FEDERAL PAC $5,000
ROCKET PAC (FKA ROCK HOLDINGS INC. PAC) $5,000
RON KIND FOR CONGRESS $3,000
SECURE PAC $1,000
SENIORS HOUSING PAC $5,000
SERVICE EMPLOYEES INTERNATIONAL UNION $5,000
SHEET METAL WORKERS INTERNATIONAL ASSOC $10K
SHERMAN FOR CONGRESS $1,000
SIFMA PAC $1,500
SILICORN VALLEY PAC $2,000
SPIKE PAC $1,000
SPIRE INC. FEDERAL PAC $250
STATE FARM FEDERAL PAC $3,000
STATE STREET BANK & TRUST PAC $3,000
STEPHEN F. LYNCH FOR CONGRESS $1,000
STRUCTURED FINANCE COALITION POLITICAL ACTION COMMITTEE (STRUCTURED FINANCE PAC) $5,000
SUGAR CANE GROWERS COOPERATIVE OF FLORIDA PAC $500
SUN LIFE FINANCIAL (U.S.) SERVICES COMPANY INC PAC SUN LIFE PAC $1,500
SUNFLOWER SEEDS PAC $1,000
SUSTAINABLE ENERGY AND ENVIRONMENT COALITION PAC (SEEC PAC) $2,500
SYLVAMO CORPORATION PAC $3,500
SYNCHRONY FINANCIAL EMPLOYEES PAC $2,500
SYNERGY PAC $5,000
T-MOBILE PAC $1,500
TD BANK, NA PAC $1,000
THE CAPITAL GROUP COMPANIES, INC. PAC $5,000
THE CARLYLE GROUP INC. PAC (AKA 'CARLYLE PAC') $1,000
THE HARTFORD ADVOCATES FUND $1,000
THE TRAVELERS COMPANIES, INC. PAC $5,000
THRIVENT FINANCIAL FOR LUTHERANS PAC $10K
TIAA-CREF PAC $3,500
TITLE INDUSTRY PAC $10K
TOGETHER EVERYONE REALIZES REAL IMPACT AKA TERRI PAC $5,000
TOYOTA MOTOR NORTH AMERICA, INC. PAC $1,000
TRANS UNION PAC $1,000
TRIED AND TRUE PAC $1,000
TRUIST FINANCIAL CORPORATION FEDERAL PAC (FORMERLY SUNTRUST BANKS INC. POLITICAL ACTION COMMITTEE) $5,000
TRUSTAGE PAC $2,000
UBS AMERICAS FUND FOR BETTER GOVERNMENT $7,500
UNITED ASSOCIATION POLITICAL EDUCATION C $5,000
UNITED FOOD & COMMERCIAL WORKERS INTERNA $4,000
UNUMPROVIDENT PAC (UNUMPAC) $5,000
US BANCORP PAC $4,000
USAA EMPLOYEE PAC $5,000
VERIZON GOOD GOVERNMENT CLUB $1,500
VICTORY IN NOVEMBER ELECTION PAC (VINEPA $5,000
VISA, INC. PAC $5,500
VISIONARY PAC $5,000
WAL PAC $2,500
WAL-PAC $2,500
WELLS FARGO PAC $3,500
WESTERN ALLIANCE BANK PAC $5,000
WSIA (FKA NAPSLO) $7,500
ZURICH HOLDING CO. PAC $2,500

All filings at the FEC ↗

No campaign ads analyzed for this race yet.

What this page is

An ad is on this page because its own "Paid for by" line is a campaign in this race; or it comes from a national Senate group and ran mostly in MO; or it ran mostly in MO and names a candidate — unless its sponsor is a campaign for some other office. Ads from outside groups appear alongside the campaigns' own.
Campaigns run one text as many separate ads. Identical text from the same sponsor is one card here, marked with its number of variants.
A technique is a specific rhetorical move in the wording, found by our model and explained in one line. It is not a claim that the ad is false.
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