Political ads · 2026 · CA

California House District 6 2026: the ads, and who's paying for them

Richard Pan won · 58.6% to 41.4%, with an estimated 64% of the vote counted · Called by AP on Nov 4

59 ads analyzed · 15 use a rhetorical technique, most often loaded language and glittering generalities.

The words doing the persuading

From the Kiley side · Paid for by KEVIN KILEY FOR CONGRESS “This is infuriating. Richard Pan is so proud of his vote doubling the gas tax that he stopped to pose with…” Loaded Language See this ad →
From the Pan side · Paid for by DCCC “…has a different record. He took on RFK Jr. to protect our kids, and won. While Kiley plays politics with our cost of living and livelihoods, Dr. Pan is protecting our families. Vote Dr. Richard Pan!” Loaded Language See this ad →

See all 59 ads →

Kevin Kiley (OTH) and Richard Pan (Democrat) are the nominees for California's 6th congressional district in the November 3, 2026 general election. Kevin Kiley is the incumbent. By their latest FEC reports, Kevin Kiley's campaign had raised $3.7 million (through October 14, 2026) and Richard Pan's campaign $2.5 million (through October 14, 2026). Outside groups have reported $2.1 million for Kevin Kiley and $3.4 million against; $2.6 million for Richard Pan and $669,000 against. Semblen has analyzed 59 ads in this race; 15 used at least one rhetorical technique, most often loaded language and glittering generalities.

Kevin Kiley (OTH, incumbent), Richard Pan (DEM). 5 others filed with the FEC; any ads they ran are below. 59 ads analyzed, 15 with at least one technique in the copy. Newest first. The paid-for-by line is the advertiser's own filing. Updated 2026-10-28. 1 ad from other advertisers shown separately below.

Also on every California ballot: 14 statewide ballot measures → The ballot wording and the official arguments, read for rhetorical techniques.

How to vote in California

From California's official election office. Each line links to the official page it came from.

Registration Register by Mon, Oct 19 (Conditional (same-day) registration Oct 20 - Nov 3). Same-day registration: Conditional registration, provisional ballot, Oct 20 - Nov 3 (passed)Source: sos.ca.gov ↗Source: sos.ca.gov ↗
Early voting in person Mon, Oct 5 to (Varies by county; VCA vote centers open Oct 24)Source: sos.ca.gov ↗
By mail Anyone can vote by mail; return it by Tue, Nov 3 (Postmarked by Nov 3 and received by Nov 10; drop-off by 8 p.m. Nov 3) (passed)Source: elections.cdn.sos.ca.gov ↗Source: sos.ca.gov ↗
Election Day Tue, Nov 3. Polls: 7 a.m. - 8 p.m. (passed)Source: sos.ca.gov ↗
ID at the polls Generally no ID required; some first-time voters who registered by mail/online without ID may be askedSource: elections.cdn.sos.ca.gov ↗
Check your registration and polling place ↗ California's official election site ↗

Checked October 8, 2026. Rules can change; confirm with the official site before you go.

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A person reads every report and fixes errors the same day.

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Findings

As of 2026-10-28. Counts are of distinct ads; the same text run many times is one ad.

Ads analyzed
59 · started running between 2026-07-29 and 2026-10-27
With at least one technique
15 of 59 (25%)
Most common techniques
Loaded Language · 8 adsGlittering Generalities · 5 adsCard Stacking · 4 ads
Reported Meta spend
$44,200–65,772 on all ads, $11,900–16,268 on flagged ads · Meta reports ranges; these are the sums of their ends
Example
“plays politics with our cost of living and livelihoods” — Loaded Language, paid for by DCCC · the flagged ad with the highest reported spend that shows the most common technique

Reading coverage of this race? Paste the link to see what it uses →

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A small box with these findings and the newest ads, updated as new ads are analyzed. Free for newsrooms, blogs and campaigns alike; it links back here.

Who is running these ads

Each side is the campaign plus the groups backing it. How a group is placed is explained below the table.

SideAdsWith at least one techniqueMost common
Kiley (O)398 of 39 (21%)Loaded Language (4), Appeal to Fear (3), Card Stacking (3)
Kiley's campaign376 of 37 (16%)Card Stacking (3), Loaded Language (3), Appeal to Fear (2)
1 group backing Kiley22 of 2Appeal to Fear (1), Glittering Generalities (1), Loaded Language (1)
Pan (D)93 of 9Loaded Language (3), Name Calling (2), Card Stacking (1)
Pan's campaign72 of 7Loaded Language (2), Name Calling (2)
2 groups backing Pan21 of 2Card Stacking (1), Glittering Generalities (1), Loaded Language (1)
Not placed on a side (7 sponsors)114 of 11 (36%)Glittering Generalities (3), Bandwagon Appeal (2), False Urgency (1)

Read this before comparing the sides. Ads that attack an opponent use these techniques far more often than ads that introduce a candidate, whoever runs them, so the side running more attack ads shows a higher share. A technique is about wording, not about whether an ad is true. These are online ads only (Meta and YouTube), not television.

By sponsor (12)
Paid for bySideAdsWith at least one techniqueMost common
KEVIN KILEY FOR CONGRESSKileythe campaign376 of 37 (16%)Card Stacking (3), Loaded Language (3), Appeal to Fear (2)
Dr. Richard Pan For CongressPanthe campaign72 of 7Loaded Language (2), Name Calling (2)
National Education Association—32 of 3Glittering Generalities (2), Bandwagon Appeal (1)
American Civil Liberties Union—21 of 2Bandwagon Appeal (1), False Urgency (1), Loaded Language (1)
COMMON SENSE FOR CALIFORNIAKileyreported spending to support Kiley (FEC)22 of 2Appeal to Fear (1), Glittering Generalities (1), Loaded Language (1)
Forward Party - Restricted—20 of 2
AFT—10 of 1
Campaign for Working Class CommunitiesPanreported spending to support Pan (FEC)10 of 1
DCCCPanthe party's own committee11 of 1Card Stacking (1), Glittering Generalities (1), Loaded Language (1)
INDEPENDENT VOTER PROJECT—10 of 1
Moving America Forward—11 of 1Glittering Generalities (1)
United We Dream Action—10 of 1

How a group is placed: by its own filings with the Federal Election Commission. A group is with a candidate when it reported spending to support that candidate, or to oppose the other one in the general election. The parties' own committees are with their nominee. Spending against a candidate in a primary places a group nowhere, and neither does our reading of its ads: a group with no such filing is listed as not placed. The sponsor table gives the reason for each.

Decide what counts

Not everyone would call every technique a problem. Untick the ones you'd call ordinary persuasion and the count updates.

25% of the 59 ads here use at least one of the techniques ticked below (15 ads).

Leaving out the softer ones (loaded language, glittering generalities, slogans, exaggeration, repetition): 19% of ads.

Semblen is free to read and has no ads. If this page was useful, you can support it.

Money in this race

From FEC filings for 2025–26. Outside spending is money a group spends on its own about a candidate — TV and online ads, mail, canvassing. It is not a donation to the campaign, and the candidate does not control it. Supporting means it was spent to help that candidate win; Opposing means it was spent to defeat them, usually on attack ads. Groups report it within 24 or 48 hours as the election nears. Raised is the campaign's own fundraising, as of its latest quarterly report. Largest donors come from each outside spender's own FEC receipts, with each donor's share of its itemized receipts; donors under $100,000 are not named. People are shown with the employer and occupation they reported. A donor that is itself a political committee is shown with its own largest donors. Companies and nonprofits don't report their funders to the FEC, so the trail ends there, and the page says so.

Kevin Kiley (OTH, incumbent)

Raised
$3.7M through 2026-10-14 individuals $2.3M · PACs $427K · party $5,000 · candidate's own money, incl. loans $25 · from the candidate's other committees $969K · cash on hand $35K
Outside spending
$3.4M opposing Kiley · $2.1M supporting Kiley · latest reported 2026-11-02
Largest outside spenders
314 ACTION FUND — $2.6M opposing Kiley Largest donors: Michael Bloomberg $6.4M (38%), Bloomberg LP, Executive; 314 ACTION $4.6M (28%) (an organization: its own funders aren't reported to the FEC); MARTIN, JAMES W $2.1M (13%); KIMBARK FOUNDATION $500K (3%) (an organization: its own funders aren't reported to the FEC); PETERSON SOLUTIONS FUND $285K (2%) (an organization: its own funders aren't reported to the FEC) INDEPENDENT PAC — $800K supporting Kiley CENTER FORWARD INITIATIVE INC (CFI) — $738K supporting Kiley Largest donors: CENTER FORWARD $925K (72%) (an organization: its own funders aren't reported to the FEC); AMERICAN SOCIETY OF ANESTHESIOLOGISTS POLITICAL ACTION COMMITTEE (ASA PAC) $225K (17%); POLITICAL ACTION COMMITTEE OF THE AMERICAN ASSOCIATION OF ORTHOPAEDIC SURGEONS--PAC OF AAO $120K (9%) HEALTH CARE SAVES LIVES — $572K opposing Kiley Largest donors: SEIU CALIFORNIA STATE COUNCIL FOR WORKING PEOPLE $590K (24%); DIGNITY CA SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 $403K (17%); PACE OF CALIFORNIA SCHOOL EMPLOYEES ASSOCIATION - LOCAL, STATE, FEDERAL CANDIDATES $200K (8%); SUPPORTING CHAMBERS FOR SENATE 2024, SPONSORED BY LABOR AND NONPROFIT ENVIRONMENTAL AND HE $138K (6%); COMMITTEE FOR WORKING FAMILIES, SPONSORED BY LABOR ORGANIZATIONS $118K (5%) A STRONG INNOVATION ECONOMY REQUIRES STRONG IP PROTECTION — $363K supporting Kiley Largest donors: COUNCIL FOR INNOVATION PROMOTION $175K (100%) (an organization: its own funders aren't reported to the FEC) and 11 more
Bundled through PACs
$51K through 2 PACs · FEC bulk data of 2026-11-01 AMERICAN ISRAEL PUBLIC AFFAIRS COMMITTEE POLITICAL ACTION COMMITTEE — $33K from 15 gifts Lobbyist/registrant PAC NORPAC — $18K from 15 gifts
120 PACs gave directly — alphabetical; the legal limit is $5,000 per election
  • 1890 PAC $3,000
  • ADEIA INC POLITICAL ACTION COMMITTEE (ADEIA PAC) $1,500
  • AIR LINE PILOTS ASSOC. INT'L PAC $4,000
  • AIRCRAFT OWNERS AND PILOTS (AOPA) PAC $2,500
  • ALTICOR PAC $5,000
  • AMERICAN ASSOCIATION OF NURSE PRACTITIONERS PAC (AANP-PAC) $1,000
  • AMERICAN BAKERS ASSOCIATION PAC $1,000
  • AMERICAN COUNCIL OF ENGINEERING COMPANIES ACEC PAC $8,000
  • AMERICAN HOTEL AND LODGING ASSOCIATION PAC (HOTEL PAC) $1,500
  • AMERICAN INSTITUTE OF CERTIFIED PUBLIC ACCOUNTANTS (AICPA) PAC $5,000
  • AMERICAN ISRAEL PUBLIC AFFAIRS COMMITTEE PAC $5,050
  • AMERICAN MARITIME OFFICER VOLUNTARY PAC (AMO PAC) $2,000
  • AMERICAN PROPERTY CASUALTY INSURANCE ASSOCIATION PAC $1,000
  • AMERICAN REVIVAL PAC $5,000
  • AMERICAN ROAD & TRANSPORTATION BUILDERS ASSOCIATION PAC $2,500
  • ANIMAL WELLNESS ACTION PAC $1,000
  • ASSOCIATED BUILDERS & CONTRACTORS INC. PAC $5,000
  • ASSOCIATION OF AMERICAN RAILROADS PAC $1,000
  • ASSOCIATION OF KENTUCKY FRIED CHICKEN FRANCHISEES INC PAC $5,000
  • AT&T INC. EMPLOYEE FEDERAL PAC $1,000
  • BE FOR INNOVATION PROMOTION PAC $2,500
  • BNSF RAILPAC $2,000
  • BROWNSTEIN HYATT FARBER SCHRECK POLITICAL ACTION COMMITTEE $1,000
  • BUCKEYE LIBERTY POLITICAL ACTION COMMITTEE $5,000
  • BUILDING AMERICA'S REPUBLICAN REPRESENTATION PAC $10K
  • CALIFORNIA DAIRIES FEDERAL PAC $1,000
  • CALPORTLAND CO. PAC $2,500
  • CATERPILLAR INC. PAC (CATPAC) $2,500
  • CHARTER COMMUNICATIONS, INC. PAC $1,500
  • CONTINUING AMERICA'S STRENGTH AND SECURITY PAC $2,500
  • COOL PAC $2,000
  • CORECIVIC, INC. POLITICAL ACTION COMMITTEE (CORECIVIC PAC) $2,500
  • COUNCIL OF INSURANCE AGENTS & BROKERS PAC $1,000
  • COVINGTON & BURLING LLP PAC $2,500
  • CSX CORPORATION GOOD GOVERNMENT FUND $2,000
  • DELOITTE PAC $2,500
  • DELTA AIR LINES PAC $1,500
  • DENTONS US LLP PAC $1,000
  • DOORDASH, INC. PAC (DASHPAC) $2,500
  • DUNKIN' BRANDS, INC. PAC $5,000
  • EDISON INTERNATIONAL PAC $1,500
  • ENERGY MARKETERS OF AMERICA SMALL BUSINESS COMMITTEE PAC $1,500
  • ENTERPRISE HOLDINGS, INC. PAC $2,000
  • EUREKA PAC $5,000
  • FEDEX CORPORATION PAC (FEDEXPAC) $4,500
  • FINANCIAL SERVICES POLITICAL COMMITTEE $7,500
  • FIRST IN FREEDOM PAC $5,000
  • FOREVER YOUTH ORGANIZATION UTILIZING A NEW GENERATION PAC (FOREVER Y.O.U.N.G.) $10K
  • GENENPAC $1,000
  • GOOGLE NETPAC $10K
  • GRANITE CONSTRUCTION INC. EMPLOYEE PAC - GRANITEPAC $1,000
  • GRIDIRON-PAC $2,500
  • HOLLAND & KNIGHT COMMITTEE FOR EFFECTIVE GOVERNMENT $1,500
  • HOUSE CONSERVATIVES FUND $2,000
  • IMMIGRANT INVESTORS ASSOCIATION, INC./INVEST IN THE USA PAC (IIUSA PAC) $1,000
  • IN THE ARENA PAC $2,500
  • INDEPENDENT ELECTRICAL CONTRACTORS PAC $2,000
  • INTERNATIONAL FRANCHISE ASSOCATION FRANCHISING PAC INC. $5,000
  • INTERNATIONAL TRADEMARK ASSOCIATION PAC $1,500
  • INVESTMENT COMPANY INSTITUTE PAC $1,500
  • JIM JORDAN FOR CONGRESS $2,000
  • JOHN DEERE PAC $1,000
  • LAND OF OPPORTUNITY PAC $2,500
  • LEAN FORWARD AMERICA $3,500
  • LOWE'S COMPANIES, INC. POLITICAL ACTION COMMITTEE $2,500
  • MCDONALD'S PAC $4,000
  • META PLATFORMS, INC. PAC $1,500
  • MN8 ENERGY LLC POLITICAL ACTION COMMITTEE (MN8 PAC) $4,000
  • MVL PAC $10K
  • NAT'L ASSOC. OF INSURANCE AND FINANCIAL ADVISORS PAC (NAIFAPAC) $5,000
  • NAT'L RURAL LETTER CARRIERS (NRLCA) PAC $5,000
  • NAT'L SHOOTING SPORTS FOUNDATION INC. PAC $1,000
  • NATIONAL AIR TRAFFIC CONTROLLERS ASSOCIATION PAC $1,000
  • NATIONAL APARTMENT ASSOCIATION POLITICAL ACTION COMMITTEE $3,000
  • NATIONAL ASSOC. OF HOME BUILDERS PAC (BUILD PAC) $2,500
  • NATIONAL ASSOCIATION OF MANUFACTURERS PAC (NAM-PAC) $2,500
  • NATIONAL ASSOCIATION OF REALTORS PAC $3,000
  • NATIONAL AUTOMOBILE DEALERS ASSOCIATION PAC $2,500
  • NATIONAL BEER WHOLESALERS ASSOCIATION PAC (NBWA PAC) $2,500
  • NATIONAL CLUB ASSOCIATION POLITICAL ACTION COMMITTEE (CLUBPAC) $1,500
  • NATIONAL RESTAURANT ASSOCIATION PAC $2,500
  • NATIONAL RETAIL FEDERATION INC - RETAIL PAC $1,000
  • NATIONAL RURAL ELECTRIC COOPERATIVE ASSOCIATION AMERICA'S ELECTRIC COOPERATIVES PAC $2,000
  • NATIONAL STONE, SAND AND GRAVEL ASSOCIATION (ROCKPAC) $5,000
  • NEW YORK LIFE INSURANCE COMPANY POLITICAL ACTION COMMITTEE $5,000
  • NFIB FEDERAL PAC $2,000
  • NO LABELS PAC $2,500
  • NO NONSENSE PAC $10K
  • NOR PAC $300
  • NORFOLK SOUTHERN CORP. GOOD GOV'T FUND $2,000
  • NOSSAMAN PAC $1,500
  • PAKISTANI AMERICAN PUBLIC AFFAIRS COMMITTEE PAK-PAC $2,500
  • POLITICAL ACTION COMMITTEE OF THE AMERICAN ASSOCIATION OF ORTHOPAEDIC SURGEONS--PAC OF AAOS $1,500
  • QUALITY PUBLIC SCHOOLS PAC $3,500
  • REPUBLICAN GOVERNANCE GROUP/TUESDAY GROUP PAC $7,000
  • REPUBLICAN MAIN STREET PARTNERSHIP PAC $1,000
  • RETAIL INDUSTRY LEADERS ASSOCIATION PAC $2,500
  • ROAD TO FREEDOM CAMPAIGN COMMITTEE $5,000
  • SEAL PAC (SUPPORTING ELECTING AMERICAN LEADERS PAC) $1,000
  • SENIORS HOUSING PAC $1,500
  • SIERRA NEVADA CORP. PAC (SNC PAC) $4,000
  • SPACE EXPLORATION TECHNOLOGIES CORP. PAC $10K
  • SQUIRE PATTON BOGGS POLITICAL ACTION COMMITTEE (SQUIRE PATTON BOGGS PAC) $1,500
  • TARGETCITIZENS POLITICAL FORUM $1,000
  • THE AMERICAN OCCUPATIONAL THERAPY ASSOCIATION, INC. POLITICAL ACTION COMMITTEE (AOTPAC) $1,000
  • THE BOEING CO. PAC $1,500
  • THE HOME DEPOT PAC $2,500
  • THE PROCTER & GAMBLE COMPANY GOOD GOVERNMENT FUND $1,000
  • TRANSAMERICA CORP.PAC $1,000
  • TRUCK LEASING AND RENTING ASSOC. PAC (TRALAPAC) $1,500
  • TRUCKING POLITICAL ACTION COMMITTEE OF THE AMERICAN TRUCKING ASSOCIATIONS INC. $5,000
  • TRUTH IS MARKETS WORK FUND (AKA TIM W FUND) $2,000
  • TYSON FOODS INC. PAC (TYPAC) $1,000
  • UNION PACIFIC CORP. FUND FOR EFFECTIVE GOV'T. $10K
  • UPSPAC $1,500
  • VERBICA PAC (FKA UPON THIS ROCK PAC) $10
  • VITORIA PAC $5,000
  • VOICE FOR TREES PAC $2,500
  • WALPAC FOR RESPONSIBLE GOVERNMENT PAC WALMART INC. $2,000
  • WINRED $31

All filings at the FEC ↗

Richard Pan (DEM)

Raised
$2.5M through 2026-10-14 individuals $1.8M · PACs $620K · party $1,704 · from the candidate's other committees $161K · cash on hand $208K
Outside spending
$669K opposing Pan · $2.6M supporting Pan · latest reported 2026-10-30
Largest outside spenders
314 ACTION FUND — $2.0M supporting Pan Largest donors: Michael Bloomberg $6.4M (38%), Bloomberg LP, Executive; 314 ACTION $4.6M (28%) (an organization: its own funders aren't reported to the FEC); MARTIN, JAMES W $2.1M (13%); KIMBARK FOUNDATION $500K (3%) (an organization: its own funders aren't reported to the FEC); PETERSON SOLUTIONS FUND $285K (2%) (an organization: its own funders aren't reported to the FEC) HEALTH CARE SAVES LIVES — $386K supporting Pan Largest donors: SEIU CALIFORNIA STATE COUNCIL FOR WORKING PEOPLE $590K (24%); DIGNITY CA SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 $403K (17%); PACE OF CALIFORNIA SCHOOL EMPLOYEES ASSOCIATION - LOCAL, STATE, FEDERAL CANDIDATES $200K (8%); SUPPORTING CHAMBERS FOR SENATE 2024, SPONSORED BY LABOR AND NONPROFIT ENVIRONMENTAL AND HE $138K (6%); COMMITTEE FOR WORKING FAMILIES, SPONSORED BY LABOR ORGANIZATIONS $118K (5%) CENTER FORWARD INITIATIVE INC (CFI) — $248K opposing Pan Largest donors: CENTER FORWARD $925K (72%) (an organization: its own funders aren't reported to the FEC); AMERICAN SOCIETY OF ANESTHESIOLOGISTS POLITICAL ACTION COMMITTEE (ASA PAC) $225K (17%); POLITICAL ACTION COMMITTEE OF THE AMERICAN ASSOCIATION OF ORTHOPAEDIC SURGEONS--PAC OF AAO $120K (9%) COMMON SENSE FOR CALIFORNIA — $221K opposing Pan · 2 ads on this pageLargest donors: PAC FOR NEW LEADERSHIP $124K (93%) INDEPENDENT PAC — $150K opposing Pan and 5 more
Bundled through PACs
$8,450 through 2 PACs · FEC bulk data of 2026-11-01 CA LUV PAC (CALIFORNIA LEADERSHIP UNITED FOR VICTORY PAC) — $4,500 from 2 gifts JSTREETPAC — $3,950 from 5 gifts Lobbyist/registrant PAC
79 PACs gave directly — alphabetical; the legal limit is $5,000 per election
  • 314 ACTION FUND $5,000
  • ACTBLUE $35
  • AMERICAN ACADEMY OF DERMATOLOGY ASSOC PAC (SKINPAC) $5,000
  • AMERICAN ACADEMY OF FAMILY PHYSICIANS PAC (FAMMEDPAC) $5,000
  • AMERICAN ACADEMY OF OPTHALMOLOGY PAC (OPHTHPAC) $5,000
  • AMERICAN ASSOC OF CHILD & ADOLESCENT PSYCHIATRY PAC (AACAP PAC) $2,500
  • AMERICAN ASSOC OF NEUROLOGICAL SURGEONS PAC (NEUROSURGERYPAC) $10K
  • AMERICAN COLLEGE OF CARDIOLOGY PAC (HEARTPAC) $1,000
  • AMERICAN COLLEGE OF OB-GYNS PAC (OB-GYN PAC) $5,000
  • AMERICAN COLLEGE OF PHYSICIAN SERVICES INC PAC (ACP SERVICES PAC) $5,000
  • AMERICAN COLLEGE OF RHEUMATOLOGY (RHEUMPAC) $1,000
  • AMERICAN COLLEGE OF SURGEONS PROFESSIONAL ASSOC PAC (ACSPA SURGEONSPAC) $2,500
  • AMERICAN DENTAL ASSOC PAC $6,000
  • AMERICAN FEDERATION OF STATE COUNTY & MUNICIPAL EMPLOYEES (PEOPLE) $10K
  • AMERICAN FEDERATION OF TEACHERS (AFT), AFL-CIO COPE $2,500
  • AMERICAN HOSPITAL ASSOC PAC $10K
  • AMERICAN INNOVATION PAC (AMI PAC) $4,000
  • AMERICAN MEDICAL ASSOC PAC (AMPAC) $10K
  • AMERICAN MEDICAL INT'L INC PAC (AMIPAC) $1,000
  • AMERICAN PSYCHIATRIC ASSOC PAC $2,500
  • AMERICAN SOCIETY OF ANESTHESIOLOGISTS PAC (ASA PAC) $10K
  • ANESTHESIA SERVICE MEDICAL GROUP ADVOCACY FUND $2,000
  • BLUE MOMENTUM PAC $5,000
  • BRAIN PAC $2,500
  • CA LUV PAC (CALIFORNIA LEADERSHIP UNITED FOR VICTORY PAC) $10K
  • CAPA21- FEDERAL $7,000
  • CLEAN PAC $5,000
  • COOPERATIVE OF AMERICAN PHYSICIANS FEDERAL PAC $2,500
  • DAWNTE EARLY FOR WEST SACRAMENTO CITY COUNCIL 2022 $211
  • DEFEND THE DREAM PAC INC $5,000
  • DEMOCRACY SUMMER LEADERSHIP PAC $2,000
  • DEMOCRATIC DOCTORS PAC (DEM DOC PAC) $3,500
  • DEMOCRATIC MAJORITY FUND $5,000
  • DEMOCRATIC VALUES $1,000
  • DEMOCRATS RESHAPING AMERICA (DREAMPAC) $1,000
  • DOING RIGHT - RESULTS ACTION UNITY LEADERSHIP PAC $5,000
  • ELECT DEMS NOW PAC $2,500
  • ELECT MORE DEMOCRATS PAC $500
  • EQUALITY CALIFORNIA FEDERAL PAC $500
  • EQUALITY PAC $1,500
  • EYEPAC POLITICAL ACTION COMMITTEE FOR AMERICAN SOCIETY OF CATARACT AND REFRACTIVE SURGERY $2,500
  • FAIR SHOT PAC $10K
  • INLAND EMPIRE LEADERSHIP PAC $2,000
  • INNOVATION FOR GOOD PAC $5,000
  • INTERNATIONAL ASSOC OF FIRE FIGHTERS $5,000
  • JAY CHEN FOR MOUNT SAN ANTONIO COLLEGE BOARD OF TRUSTEES $250
  • JEFFRIES FOR CONGRESS $4,000
  • JOBS, EDUCATION, & FAMILIES FIRST JEFF PAC $10K
  • JUDY CHU FOR CONGRESS $2,000
  • JUSTICE LEAGUE PAC $2,000
  • KATHERINE CLARK FOR CONGRESS $2,000
  • KIDSPAC $2,500
  • LA BAMBA PAC $3,000
  • LOFGREN FOR CONGRESS $1,000
  • MACHINISTS NON-PARTISAN POLITICAL LEAGUE OF THE IAMAW $5,000
  • MAINTAINING INTEGRITY IN OUR NATION PAC $4,500
  • MAXWELL ALEJANDRO FROST FOR CONGRESS $2,000
  • NAT EMERGENCY MEDICINE PAC / AMERICAN COLLEGE OF EMERGENCY PHYSICIANS (NEMPAC) $5,000
  • NATIONAL UNION OF HEALTHCARE WORKERS FEDERAL COPE $1,000
  • NEA FUND FOR CHILDREN AND PUBLIC EDUCATION $4,000
  • NEW DEMOCRAT COALITION ACTION FUND $5,000
  • PAC OF THE AMERICAN ASSOC OF ORTHOPAEDIC SURGEONS (PAC OF AAOS) $2,500
  • PACE OF CALIFORNIA SCHOOL EMPLOYEES ASSOC $10K
  • PETE AGUILAR FOR CONGRESS $4,000
  • PLANNED PARENTHOOD ACTION FUND INC PAC (PLANNED PARENTHOOD FEDERAL PAC) $2,500
  • PURPOSE PAC $2,500
  • RADIOLOGY PARTNERS INC PAC $10K
  • SCHAKOWSKY FOR CONGRESS $1,000
  • SD PAC $5,000
  • SEIU COPE (SERVICE EMPLOYEES INT'L UNION CMTE ON POLITICAL EDUCATION) $5,000
  • SPACESHIP EARTH PAC $3,500
  • SUPPORTING HOUSE PROBLEM SOLVERS PAC (SHP PAC) $5,000
  • THE DOCTORS CO FEDERAL PAC (DOCPAC) $5,000
  • THE INLAND EMPIRE STRIKES PAC $1,000
  • THE MICRA FEDERAL PAC OF NORCAL MUTUAL INSURANCE CO $2,500
  • TOGETHER WE RISE $2,000
  • TOKUDA FOR HAWAII $1,000
  • TRIED-AND-TRUE PAC $1,000
  • WIN THE HOUSE NOW PAC $2,000

All filings at the FEC ↗

The ads

59 ads, newest first.

Paid for by Dr. Richard Pan For Congressfrom 2026-10-27 to 2026-10-274 variantsspend $900–1,29655,000–65,196 impressions
Patient: Kevin Kiley 🩺 Diagnosis: Trumpitis Symptoms: Voting with Trump 98% of the time. Higher gas prices. Tax breaks for billionaires. Health care cuts that doubled costs. Treatment: Dr. Richard Pan for Congress.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.

View in Meta's Ad Library ↗

Paid for by AFTfrom 2026-10-26spend $0–99100–999 impressions
Richard Pan is for the people not the powerful.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.

View in Meta's Ad Library ↗

Paid for by KEVIN KILEY FOR CONGRESSfrom 2026-10-25spend $1,000–1,49950,000–59,999 impressions
Leading Democrats praise Independent Kevin Kiley. Kiley works with both sides to get results.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.

View in Meta's Ad Library ↗

Paid for by KEVIN KILEY FOR CONGRESSfrom 2026-10-25spend $500–59940,000–44,999 impressions
This is infuriating. Richard Pan is so proud of his vote doubling the gas tax that he stopped to pose with his handiwork.
Loaded LanguageExaggeration/Hyperbole100.0% of sentences flagged

Loaded Language: Emotionally charged word meant to provoke anger rather than convey facts. Flagged: “This is infuriating.”.

Exaggeration/Hyperbole: Claims the vote 'doubled' the gas tax, a possible overstatement of the actual change. Flagged: “doubling the gas tax”.

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Paid for by Campaign for Working Class Communitiesfrom 2026-10-25spend $100–19930,000–34,999 impressions
These elections will be decided by a couple thousand votes. That means your vote really matters. Can you stand with working people to help elect Dr. Richard Pan for Congress?
no techniques found
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Paid for by Dr. Richard Pan For Congressfrom 2026-10-247 variantsspend $19,500–26,693895,000–1,055,193 impressions
As a doctor, I see it every day. Our health care system is broken. It costs too much, and that’s making people sicker. In Congress, I’ll keep fighting to lower your costs.
no techniques found
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Paid for by Dr. Richard Pan For Congressfrom 2026-10-23spend $0–999,000–9,999 impressions
Assemblymember and former prosecutor Maggy Krell put sexual predators behind bars. We both authored bills in California to strengthen human trafficking laws. I’m honored to have her support.
no techniques found
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Paid for by COMMON SENSE FOR CALIFORNIAfrom 2026-10-222 variantsspend $200–39831,000–36,998 impressions
We may not agree on every single thing, but we agree that our family, friends, and neighbors come first. Kevin Kiley is running as an independent to represent ALL of us, not a party. Hear it from his wife.
Glittering Generalities100.0% of sentences flagged

Glittering Generalities: Vague, warm appeal to family, friends and neighbors coming first carries no specific policy meaning. Flagged: “we agree that our family, friends, and neighbors come first”.

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Paid for by COMMON SENSE FOR CALIFORNIAfrom 2026-10-222 variantsspend $200–39844,000–49,998 impressions
Richard Pan is dangerous for children and women. See why.
Appeal to FearLoaded Language100.0% of sentences flagged

Appeal to Fear: Claims a named politician is a danger to vulnerable groups without any evidence, aiming to provoke anxiety. Flagged: “dangerous for children and women”.

Loaded Language: Uses the emotionally charged word 'dangerous' to discredit a person rather than state specific facts.

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Paid for by DCCCfrom 2026-10-202 variantsspend $4,800–5,398260,000–314,998 impressions
Kevin Kiley voted six times to keep Trump’s Iran war going, keeping our grocery and oil costs high. He also supports raising the retirement age and cutting Social Security and Medicare. Pediatrician Dr. Richard Pan has a different record. He took on RFK Jr. to protect our kids, and won. While Kiley plays politics with our cost of living and livelihoods, Dr. Pan is protecting our families. Vote Dr. Richard Pan!
Card StackingLoaded LanguageGlittering Generalities66.7% of sentences flagged

Card Stacking: Presents only the favorable framing of a political fight as a clear victory for children's protection, with no context or counterarguments. Flagged: “took on RFK Jr. to protect our kids, and won”.

Loaded Language: Emotionally charged framing contrasts the opponent 'playing politics' with the candidate 'protecting our families'. Flagged: “plays politics with our cost of living and livelihoods”.

Glittering Generalities: Vague, positive claim of 'protecting our families' without any specific policy or action.

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Other advertisers

Paid posts that ran in CA and name a candidate, from advertisers that aren't part of this race: news-style pages, campaigns for other offices, and others. They're shown here for completeness and not counted with the ads above. We show the same technique analysis; their claims are not checked.

LOFGREN FOR CONGRESS: campaign for another office

Paid for by LOFGREN FOR CONGRESSfrom 2026-08-25 to 2026-09-102 variantsspend $0–198200–1,998 impressions
Hey, it’s Zoe Lofgren, Chair of the California Democratic Congressional Delegation. Right now, California has three newly drawn congressional seats that we can flip blue this November. Dr. Richard Pan, Randy Villegas, and Marni von Wilpert currently hold narrow leads in each race! With November midterms approaching fast, these districts are being watched closely as key factors in which party controls the U.S. House. I’m working overtime to secure these wins, but our grassroots efforts are funded by donors like you. Can you chip in $25 to help me keep fighting to take back the House and help California Democrats finish strong?
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What this page is

  • An ad is on this page because its own "Paid for by" line is a campaign in this race; or it comes from a national Senate group and ran mostly in CA; or it ran mostly in CA and names a candidate — unless its sponsor is a campaign for some other office. Ads from outside groups appear alongside the campaigns' own.
  • Campaigns run one text as many separate ads. Identical text from the same sponsor is one card here, marked with its number of variants.
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