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38 ads analyzed · 18 use a rhetorical technique, most often loaded language and glittering generalities.
The words doing the persuading
Paid for by Pia Dandiya for Congress“Politicians in Washington are weakening the programs that give millions of Americans a fighting chance. You paid into Social Security and Medicare your whole working life. It's a promise. Pia…”Loaded LanguageSee this ad →
Casey Askar (Republican) and Pia Dandiya (Democrat) are the nominees for Florida's 22nd congressional district in the November 3, 2026 general election. By their latest FEC reports, Casey Askar's campaign had raised $7.4 million (through October 14, 2026) and Pia Dandiya's campaign $4.6 million (through October 14, 2026). Outside groups have reported $750,000 for Casey Askar and $775,000 against; $1.3 million for Pia Dandiya and $10.0 million against. Semblen has analyzed 38 ads in this race; 18 used at least one rhetorical technique, most often loaded language and glittering generalities.
Casey Askar (REP), Pia Dandiya (DEM).
11 others filed with the FEC; any ads they ran are below. 38 ads analyzed, 18 with at least one technique in the copy.
Newest first. The paid-for-by line is the advertiser's own filing. Updated 2026-10-29.
Sat, Oct 24 to Sat, Oct 31 (Mandatory start date (10th day before). Counties may start as early as Oct 19 (15th day before).) (passed)Source: dos.fl.gov ↗Source: dos.fl.gov ↗
By mail
Anyone can vote by mail; request a ballot by Thu, Oct 22 (5 pm on the 12th day before the election. This is the deadline for a ballot to be mailed.); return it by Tue, Nov 3 (Received by 7 pm local time on Election Day; the postmark does not count) (passed)Source: dos.fl.gov ↗
Checked October 6, 2026. Rules can change; confirm with the official site before you go.
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Paste a campaign text message you’ve received. Semblen marks the persuasion techniques in its wording and lists the factual claims it makes. Take your name out first: what you paste is analyzed and kept like any text.
Findings
As of 2026-10-29. Counts are of distinct ads; the same text run many times is one ad.
Ads analyzed
38 · started running between 2026-07-22 and 2026-10-26
A small box with these findings and the newest ads, updated as new ads are analyzed. Free for newsrooms, blogs and campaigns alike; it links back here.
Follow Pia Dandiya in office
Pia Dandiya won. Get what Pia Dandiya says in office by email, analyzed for rhetorical techniques, once sworn in. And an email if the result changes: a recount or a call reversed. One-click unsubscribe.
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Leaving out the softer ones (loaded language, glittering generalities, slogans, exaggeration, repetition): 21% of ads.
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Money in this race
From FEC filings for 2025–26. Outside spending is money a group spends on its own about a candidate — TV and online ads, mail, canvassing. It is not a donation to the campaign, and the candidate does not control it. Supporting means it was spent to help that candidate win; Opposing means it was spent to defeat them, usually on attack ads. Groups report it within 24 or 48 hours as the election nears. Raised is the campaign's own fundraising, as of its latest quarterly report. Largest donors come from each outside spender's own FEC receipts, with each donor's share of its itemized receipts; donors under $100,000 are not named. People are shown with the employer and occupation they reported. A donor that is itself a political committee is shown with its own largest donors. Companies and nonprofits don't report their funders to the FEC, so the trail ends there, and the page says so.
Casey Askar (REP)
Raised
$7.4M through 2026-10-14individuals $384K · PACs $120K · candidate's own money, incl. loans $6.7M · from the candidate's other committees $225K · cash on hand $1.9M
CLUB FOR GROWTH ACTION— $705K opposing AskarLargest donors:
Jeff Yass $16.5M (34%), SIG, Managing Director; RESTORATION OF AMERICA PAC $15.0M (30%); MARSHA FOR SENATE $4.8M (10%); RESTORATION OF AMERICA PAC $2.5M (5%); RESTORATION OF AMERICA PAC $2.5M (5%) (its largest donors: Richard E Uihlein $57.7M, Uline; RESTORATION OF AMERICA $1.7M, an organization; AMERICAN LEADERSHIP PAC $1.0M)CIVIC RENEWAL FUND INC.— $403K supporting AskarNO GOING BACK PAC INC.— $332K supporting AskarRISING TIDE COLLECTIVE— $54K opposing AskarBUILDING TOGETHER— $17K opposing Askarand 2 more
$4.6M through 2026-10-14individuals $3.6M · PACs $340K · party $5,656 · candidate's own money, incl. loans $247K · from the candidate's other committees $425K · cash on hand $735K
Paid for by Pia Dandiya for Congressfrom 2026-10-262 variantsspend $700–89862,000–72,998 impressions
It doesn’t matter if you’re a Republican or a Democrat. You’re getting crushed at the grocery store, gas station, and doctor’s office. I’ve brought people together to deliver results before, and I"ll do it again — to lower costs, protect Social Security and Medicare, and ban Congress from trading stocks.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.
Paid for by GRAND OPPORTUNITY USAfrom 2026-10-25spend $0–99100–999 impressions
Casey Askar or Pia Dandiya? See how each record scores on the issues, side by side.
Then take the free 2-minute OppScore Challenge: answer 12 quick questions and find out which candidate in Florida's 22nd District actually matches you.
Don't vote without taking the FREE OppScore Challenge.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.
Pia Dandiya won. Get what Pia Dandiya says in office by email, analyzed for rhetorical techniques, once sworn in. And an email if the result changes: a recount or a call reversed. One-click unsubscribe.
Confirming also makes your free Semblen account, with a 14-day Pro trial. No card.
Paid for by CONGRESSIONAL LEADERSHIP FUNDfrom 2026-10-146 variantsspend $2,700–3,694183,000–214,994 impressions
Why is Pia Dandiya smiling? Well, she’s worth millions. Cashed in big as a
corporate lobbyist.
But when Seniors got a break – a new $6,000 tax deduction – Pia Dandiya said NO WAY.
Maybe $6,000 doesn’t matter to Pia Dandiya. But $6,000 means a lot to Florida Seniors.
Loaded Language: 'Cashed in big' and 'corporate lobbyist' are charged phrases that imply profiteering and discredit her rather than state specific facts.
Paid for by MomsRising Togetherfrom 2026-10-142 variantsspend $300–49820,000–29,998 impressions
Republican leaders in Congress made massive health care cuts. Now, half of Americans can't afford health care. Moms are fighting back for our families by voting for Democrat Pia Dandiya to make care affordable for all.
PAID FOR BY MOMSRISING TOGETHER, MOMSPOWERELECTIONS.ORG, NOT AUTHORIZED BY ANY CANDIDATE OR CANDIDATE’S COMMITTEE.
Loaded Language: The word 'massive' is used to emphasise the cuts emotionally rather than give specifics.
Exaggeration/Hyperbole: The claim that half of Americans cannot afford health care is a sweeping overstatement presented without evidence and linked causally to the cuts. Flagged: “half of Americans can't afford health care”.
Glittering Generalities: Vague, emotionally positive framing of 'moms fighting back for our families' and 'care affordable for all' carries no specific policy content. Flagged: “Moms are fighting back for our families”.
Paid for by MomsRising Togetherfrom 2026-10-14spend $0–992,000–2,999 impressions
As a mom, I know how hard it is to make ends meet when health care and childcare costs keep rising. But Republicans in Congress have slashed health care, and now half of Americans can't afford health insurance. Families deserve affordable care without the constant financial stress. That’s why I’m voting for Democrats like Pia Dandiya who are fighting for families like mine.
PAID FOR BY MOMSRISING TOGETHER, MOMSPOWERELECTIONS.ORG, NOT AUTHORIZED BY ANY CANDIDATE OR CANDIDATE’S COMMITTEE.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.
Paid for by MomsRising Togetherfrom 2026-10-14spend $0–999,000–9,999 impressions
As a mom, I know how hard it is to make ends meet when health care and childcare costs keep rising. Families deserve affordable care. But Republicans slashed care, and now half of Americans can't afford health insurance. That’s why I’m voting for Democrats like Pia Dandiya who will fight to make health care and childcare affordable for all. Join me!
PAID FOR BY MOMSRISING TOGETHER, MOMSPOWERELECTIONS.ORG, NOT AUTHORIZED BY ANY CANDIDATE OR CANDIDATE’S COMMITTEE.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.
Paid for by Pia Dandiya for Congressfrom 2026-10-074 variantsspend $0–3963,200–6,996 impressions
Every family I talk to tells me the same thing: life in Florida just keeps getting more expensive. Washington has spent too long fighting instead of fixing it. I'm running to lower costs for everyone, from your insurance bill to your pharmacy counter.
Bandwagon Appeal: Claims that every family says the same thing to imply universal agreement and make the view seem self-evidently correct. Flagged: “Every family I talk to tells me the same thing”.
Paid for by Pia Dandiya for Congressfrom 2026-10-074 variantsspend $200–59624,100–31,996 impressions
Floridians are dealing with real challenges like high insurance bills, rising rent and grocery prices that keep climbing. Washington is focused on partisan fighting. I'm running for Congress to cut through the noise and get things done in Florida for families and kids.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.
Paid for by Pia Dandiya for Congressfrom 2026-10-074 variantsspend $100–4965,300–8,996 impressions
Too many Floridians are being priced out of the state they call home. I'll fight to bring down the cost of housing, property insurance, and prescription drugs. Florida should be a place where everyone can afford to live, work, and retire.
no techniques found
Looks up the ad's factual claims in fact-checkers, primary sources and wire reporting. Takes up to a minute.
An ad is on this page because its own "Paid for by" line is a campaign in this race; or it comes from a national Senate group and ran mostly in FL; or it ran mostly in FL and names a candidate — unless its sponsor is a campaign for some other office. Ads from outside groups appear alongside the campaigns' own.
Campaigns run one text as many separate ads. Identical text from the same sponsor is one card here, marked with its number of variants.
A technique is a specific rhetorical move in the wording, found by our model and explained in one line. It is not a claim that the ad is false.
Claims are checked when a reader asks: press "Check this ad's claims" on a card. Running a check and seeing its verdicts are part of Semblen Pro, because each check costs money to run; anyone can see which claims an ad makes. The ten ads with the most money behind them in each race are checked ahead of time.
Claim verdicts say what the cited sources say. A verdict that an ad is wrong or misleading is shown only when it cites an established fact-checker or an institutional record — Congress, a federal agency, a court — and its confidence is not low; a weaker one is not shown at all. Each verdict shows what it rests on and how confident it is. If we got one wrong, press Disagree: a verdict that readers dispute and no one defends comes down.
Video ads come from the campaigns' own YouTube channels; the transcript is analyzed. Meta ads are analyzed on their text; their video and images are not, yet.