New Hampshire Senate 2026: the ads, and who's paying for them

Jeanne Shaheen (DEM, incumbent), Chris Pappas (DEM), Dan Innis (REP), Jared Sullivan (DEM), John Sununu (REP), Karishma Manzur (DEM), Scott Brown (REP). 92 ads analyzed, 51 with at least one technique in the copy. Newest first. The paid-for-by line is the advertiser's own filing.

Findings

As of 2026-09-26. Counts are of distinct ads; the same text run many times is one ad.

Ads analyzed
92 (Meta 82, YouTube 10) · started running between 2026-01-23 and 2026-09-25
With at least one technique
51 of 92 (55%)
Most common techniques
Appeal to Prejudice · 32 adsLoaded Language · 32 adsGlittering Generalities · 25 ads
Meta
44 of 82 (54%) flagged · Loaded Language (27), Appeal to Prejudice (26), Glittering Generalities (22)
YouTube
7 of 10 (70%) flagged · Appeal to Prejudice (6), Loaded Language (5), Name Calling (5)
Reported Meta spend
$151,800–214,403 on all ads, $118,200–151,751 on flagged ads · Meta reports ranges; these are the sums of their ends
Example
“sold us out in New Hampshire” — Appeal to Prejudice, paid for by WINSENATE · the flagged ad with the highest reported spend that shows the most common technique

How New Hampshire compares

55% of the ads here use at least one manipulation technique, 7th highest of 13 Senate races.

Decide what counts

Not everyone would call every technique manipulation. Untick the ones you'd call ordinary persuasion and the count updates.

55% of the 92 ads here use at least one of the techniques ticked below (51 ads).

Leaving out the softer ones (loaded language, glittering generalities, slogans, exaggeration, repetition): 53% of ads.

The words doing the work

The words that show up most in phrases our model flagged as loaded language or name calling in this race's ads, by number of ads.

  • pharma in 5 ads · e.g. “Big Pharma”, “Big Pharma raised your bills”
  • agenda in 4 ads · e.g. “Trump's extreme agenda”, “rubber stamp for Trump's reckless agenda”
  • corporate in 4 ads · e.g. “answers to corporate money”, “corporate greed”
  • liberal in 4 ads · e.g. “Liberal Chris Pappas”, “in the pocket of his liberal donors”
  • MAGA in 4 ads · e.g. “Trump's MAGA Inc”, “his MAGA allies”
  • trump' in 4 ads · e.g. “Trump's extreme agenda”, “rubber stamp for Trump's reckless agenda”
  • convicted criminal in 3 ads · e.g. “convicted criminals”, “Amnesty for millions—even convicted criminals”
  • criminal illegal in 3 ads · e.g. “criminal illegals”

Money in this race

From FEC filings for 2025–26. Outside spending is money a group spends on its own about a candidate — TV and online ads, mail, canvassing. It is not a donation to the campaign, and the candidate does not control it. Supporting means it was spent to help that candidate win; Opposing means it was spent to defeat them, usually on attack ads. Groups report it within 24 or 48 hours as the election nears. Raised is the campaign's own fundraising, as of its latest quarterly report. Largest donors come from each outside spender's own FEC receipts, with each donor's share of its itemized receipts; donors under $100,000 are not named. People are shown with the employer and occupation they reported. A donor that is itself a political committee is shown with its own largest donors. Companies and nonprofits don't report their funders to the FEC, so the trail ends there, and the page says so.

Jeanne Shaheen (DEM, incumbent)

Raised
$173K through 2026-06-30 individuals $101K · PACs $55K · cash on hand $872K
Outside spending
none reported
Bundled through PACs
none reported · FEC bulk data of 2026-09-27
20 PACs gave directly — alphabetical; the legal limit is $5,000 per election
  • AEROVIRONMENT, INC. PAC $2,500
  • AMERICAN PISTACHIO GROWERS PISTACHIO POLITICAL ACTION COMMITTEE $3,000
  • AMERICAN PROPERTY CASUALTY INSURANCE ASSOCIATION POLITICAL ACTION COMMITTEE $2,500
  • AMERICAN SENIORS HOUSING ASSOCIATION (SENIORS HOUSING PAC) $2,500
  • ASTRANIS SPACE TECHNOLOGIES PAC $500
  • CACI INTERNATIONAL INC. POLITICAL ACTION COMMITTEE $3,300
  • DELL TECHNOLOGIES, INC. POLITICAL ACTION COMMITTEE $7,500
  • GENERAL DYNAMICS CORPORATION POLITICAL ACTION COMMITTEE (GDC PAC) $1,000
  • HEALTHCARE DISTRIBUTION ALLIANCE PAC $1,000
  • LANTHEUS HOLDINGS INC POLITICAL ACTION COMMITTEE $2,500
  • MEDICAL DEVICE MANUFACTURERS ASSOCIATION PAC $3,000
  • MORTGAGE BANKERS ASSOCIATION POLITICAL ACTION COMMITTEE $5,000
  • NATIONAL ASSOCIATION OF REALTORS POLITICAL ACTION COMMITTEE $3,000
  • NOVOCURE INC. PAC (A.K.A. NOVOCURE PAC) $2,500
  • OLSSON FRANK WEEDA TERMAN MATZ PC PAC $500
  • OPTION CARE HEALTH, INC. PAC $2,000
  • PFIZER INC. PAC $5,000
  • PRICEWATERHOUSECOOPERS POLITICAL ACTION COMMITTEE $5,000
  • SANTANDER HOLDINGS USA, INC. PAC $1,227
  • ZENECA INC. POLITICAL ACTION COMMITTEE $1,000

All filings at the FEC ↗

Chris Pappas (DEM)

Raised
$15.4M through 2026-08-19 individuals $13.5M · PACs $1.1M · party $1,500 · from the candidate's other committees $749K · cash on hand $4.3M
Outside spending
$12.8M opposing Pappas · $921K supporting Pappas · latest reported 2026-09-25
Largest outside spenders
SLF PAC — $4.5M opposing Pappas · 2 ads on this pageLargest donors: ONE NATION $70.7M (28%) (an organization: its own funders aren't reported to the FEC); Miriam Adelson $30.0M (12%), Adelson Drug Clinic, Physician; Stephen A Schwarzman $17.0M (7%), Blackstone, Chairman & CEO; Paul Elliott Singer $14.5M (6%), EMC, President; Elon Musk $10.0M (4%), Space Exploration Technologies Corp., CEO NO GOING BACK PAC INC. — $4.4M opposing Pappas AMERICANS FOR PROSPERITY ACTION, INC. (AFP ACTION) DBA CVA ACTION AND DBA LIBRE ACTION — $2.9M opposing Pappas · 2 ads on this pageLargest donors: KOCH INC $30.0M (33%) (an organization: its own funders aren't reported to the FEC); STAND TOGETHER INC. $20.0M (22%) (an organization: its own funders aren't reported to the FEC); Jim C Walton $7.0M (8%), Self-Employed, Philanthropist; S Robson Walton $7.0M (8%), Retired, Retired; STAND TOGETHER CHAMBER OF COMMERCE INC $6.5M (7%) (an organization: its own funders aren't reported to the FEC) AMERICA PAC — $557K opposing Pappas · 1 ad on this pageLargest donors: Elon Musk $20.1M (>99%), Space Exploration Technologies Corp., CEO THE SENTINEL ACTION FUND — $488K opposing Pappas · 3 ads on this pageLargest donors: RESTORATION OF AMERICA PAC $3.0M (18%); LEXINGTON FUND $1.5M (9%) (an organization: its own funders aren't reported to the FEC); TOWNSEND SIX CORP. $1.2M (8%) (an organization: its own funders aren't reported to the FEC); RIGHT VOTE INC. $1.0M (6%) (an organization: its own funders aren't reported to the FEC); Paul Singer $750K (5%), Elliott Management Corp., Principal and 8 more
Bundled through PACs
$296K through 9 PACs · FEC bulk data of 2026-09-27 AMERICAN ISRAEL PUBLIC AFFAIRS COMMITTEE POLITICAL ACTION COMMITTEE — $221K from 132 gifts Lobbyist/registrant PAC NORPAC — $23K from 11 gifts ADVANCING DEMOCRACY AND MOBILIZATION PAC — $21K from 6 gifts ZINC COLLECTIVE PAC — $18K from 5 gifts END CITIZENS UNITED — $7,000 from 2 gifts and 4 more
212 PACs gave directly — alphabetical; the legal limit is $5,000 per election
  • 603 PAC $3,500
  • A NEW DIRECTION PAC $10K
  • A PLEASANT PENINSULA PAC $3,500
  • ACADEMY OF RAIL LABOR ATTORNEYS POLITICAL ACTION COMMITTEE $2,500
  • ADVANCING DEMOCRACY AND MOBILIZATION PAC $10K
  • AIR LINE PILOTS ASSOCIATION PAC $10K
  • ALL FOR OUR COUNTRY LEADERSHIP PAC $10K
  • ALLIANCE FOR RETIRED AMERICANS POLITICAL ACTION FUND $4,000
  • ALSOPAC $10K
  • AMALGAMATED TRANSIT UNION - COPE $10K
  • AMERICA COLLEGE OF RADIOLOGY ASSOCIATION PAC $5,000
  • AMERICA WORKS FEDERAL PAC $3,500
  • AMERICA'S CREDIT UNIONS PAC OF CREDIT UNION NATIONAL ASSOCIATION, INC. $10K
  • AMERICAN ACADEMY OF DERMATOLOGY ASSOC POLITICAL ACTION COMMITTEE (SKINPAC) $5,000
  • AMERICAN ASSOCIATION FOR JUSTICE POLITICAL ACTION COMMITTEE (AAJ PAC) $10K
  • AMERICAN ASSOCIATION OF NURSE ANESTHETISTS SEPARATE SEGREGATED FUND (CRNA-PAC) $10K
  • AMERICAN BANKERS ASSOCIATION PAC (BANKPAC) $5,000
  • AMERICAN BUS ASSOCIATION POLITICAL ACTION COMMITTEE $2,500
  • AMERICAN COUNCIL OF ENGINEERING COMPANIES (ACEC/PAC) $2,500
  • AMERICAN FEDERATION OF GOVT. EMPL. POLITICAL ACTION COMMITTEE $10K
  • AMERICAN FEDERATION OF STATE COUNTY & MUNICIPAL EMPLOYEES P E O P L E $2,500
  • AMERICAN FEDERATION OF TEACHERS, AFL-CIO COMMITTEE ON POLITICAL EDUCATION $5,000
  • AMERICAN HEALTH CARE ASSOCIATION POLITICAL ACTION COMMITTEE $2,500
  • AMERICAN HOTEL AND LODGING ASSOCIATION POLITICAL ACTION COMMITTEE ('HOTELPAC') $2,500
  • AMERICAN ISRAEL PUBLIC AFFAIRS COMMITTEE POLITICAL ACTION COMMITTEE $10K
  • AMERICAN MARITIME OFFICERS VOLUNTARY POLITICAL ACTION FUND $3,500
  • AMERICAN MOBILIZATION PAC $10K
  • AMERICAN OPTOMETRIC ASSOCIATION POLITICAL ACTION COMMITTEE $10K
  • AMERICAN PHYSICAL THERAPY ASSOCIATION PHYSICAL THERAPY POLITICAL ACTION COMMITTEE (PT-PAC) $5,000
  • AMERICAN PILOTS' ASSOCIATION POLITICAL ACTION COMMITTEE $1,000
  • AMERICAN PODIATRIC MEDICAL ASSOCIATION POLITICAL ACTION COMMITTEE $1,000
  • AMERICAN PORTABLE DIAGNOSTIC ASSOCIATION APDA-PAC $1,000
  • AMERICAN POSTAL WORKERS UNION COMMITTEE ON POLITICAL ACTION $10K
  • AMERICAN ROAD & TRANSPORTATION BUILDERS ASSOCIATION PAC $1,500
  • AMERICAN TRAFFIC SAFETY SERVICES ASSOCIATION PAC $6,000
  • AMERICAN WATERWAYS OPERATORS PAC $1,000
  • AMERICANS FOR RESPONSIBLE INNOVATION LTD. PAC $2,500
  • AMERIPAC: THE FUND FOR A GREATER AMERICA $10K
  • ANIMAL PROTECTION PAC $1,000
  • ARTICLE ONE PAC $3,500
  • ASSOCIATED EQUIPMENT DISTRIBUTORS POLITICAL ACTION COMMITTEE $2,000
  • ASSOCIATION OF FUNDRAISING PROFESSIONALS PAC $5,750
  • ASSOCIATION OF PROFESSIONAL FLIGHT ATTENDANTS (APFA PAC) POLITICAL ACTION COMMITTEE $3,000
  • AUTO CARE ASSOCIATION POLITICAL ACTION COMMITTEE $5,000
  • BEYOND THOUGHTS AND PRAYERS PAC $1,000
  • BLUE BATTLEGROUND PROJECT $1,000
  • BLUE HEN FEDERAL PAC $10K
  • BLUE LINE PAC $1,000
  • BLUE WAVE PROJECT $10K
  • BOSE PUBLIC AFFAIRS GROUP LLC/BOSE MCKINNEY & EVANS LLP PAC $1,000
  • CACHE PAC $7,000
  • CARPENTERS LEGISLATIVE IMPROVEMENT COMMITTEE UNITED BROTHERHOOD OF CARPENTERS AND JOINERS $5,000
  • COMMON GROUND PAC $10K
  • COMMUNICATIONS WORKERS OF AMERICA - COPE POLITICAL CONTRIBUTIONS COMMITTEE $6,500
  • COOPER FOR NORTH CAROLINA $3,500
  • COURAGE PAC $3,500
  • COWEN FOR CONGRESS $2,000
  • D.R.I.V.E. - DEMOCRAT, REPUBLICAN, INDEPENDENT VOTER EDUCATION (THE PAC OF THE INTERNATIONAL BROTHERHOOD OF TEAMSTERS) $5,000
  • DEFEND THE DREAM $10K
  • DEFEND THE VOTE $5,000
  • DEMOCRACY SUMMER LEADERSHIP PAC $3,000
  • DEMOCRATIC ACTION NETWORK $2,500
  • DEMOCRATIC TURNOUT PROJECT PAC $500
  • DEMOCRATIC WOMEN OF SOUTH ORANGE COUNTY $7,500
  • DEMOCRATS TIME IN NEVADA $7,000
  • DISTRICT NO. 1-PCD, MARINE ENGINEERS' BENEFICIAL ASSOC. - POLITICAL ACTION FUND (MEBA-PAF) $5,000
  • DLA PIPER LLP (US) POLITICAL ACTION COMMITTEE (DLA PIPER PAC) $1,000
  • DMFI PAC $5,000
  • EBBIN FOR VIRGINIA $500
  • ELECT DEMS NOW PAC $1,500
  • END CITIZENS UNITED $10K
  • ENGINEERS POLITICAL EDUCATION COMMITTEE (EPEC)/INTERNATIONAL UNION OF OPERATING ENGINEERS $10K
  • ENVIRONMENTAL DEFENSE ACTION FUND PAC (EDAF PAC) $1,000
  • EQUALITY PAC $10K
  • EQUALITY PROJECT PAC $1,000
  • EVERY VOTE PAC $5,000
  • FAA MANAGERS ASSOCIATION INC. PAC $1,000
  • FAIR SHOT PAC $7,000
  • FEDERAL MANAGERS ASSOCIATION POLITICAL ACTION COMMITTEE $1,000
  • FEDERATION OF AMERICAN HOSPITALS PAC $5,000
  • FIGHT FOR PROGRESS PAC $2,000
  • FLIP THE SENATE BLUE PAC $2,500
  • FOLLOW THE NORTH STAR FUND $5,000
  • FORWARD TOGETHER PAC $10K
  • FUTURE FORUM PAC $1,000
  • GIDDY UP PAC $10K
  • GIFFORDS PAC $2,500
  • GRAND CANYON STATE CAUCUS $1,000
  • GRANITE VALUES PAC $10K
  • HARDWOOD FEDERATION PAC, INC $1,000
  • HAWAII PAC $10K
  • HEALTH JOBS JUSTICE $10K
  • HMS SCRAP PAC $7,000
  • HOULAPAC $1,000
  • HUMAN RIGHTS CAMPAIGN PAC $3,550
  • I GOT YOUR BACK PAC $10K
  • IMPACT $10K
  • IN OUR HANDS $5,000
  • IN THIS TOGETHER PAC $5,000
  • INLAND EMPIRE STRIKES PAC; THE $5,000
  • INT'L ASSOCIATION OF BRIDGE, STRUCTURAL, ORNAMENTAL AND REINFORCING IRON WORKERS (IPAL) $7,500
  • INT'L UNION OF BRICKLAYERS AND ALLIED CRAFTWORKERS $5,000
  • INTERNATIONAL ASSOCIATION OF FIREFIGHTERS INTERESTED IN REGISTRATION AND EDUCATION PAC $5,000
  • INTERNATIONAL BROTHERHOOD OF ELECTRICAL WORKERS POLITICAL ACTION COMMITTEE $5,000
  • INTERNATIONAL FRANCHISE ASSOCIATION FRANCHISING POLITICAL ACTION COMMITTEE INC $1,000
  • INTERNATIONAL UNION OF PAINTERS AND ALLIED TRADES POLITICAL ACTION TOGETHER POLITICAL ACTION COMMITTEE $5,000
  • JOINT ACTION COMMITTEE FOR POLITICAL AFFAIRS $2,500
  • JUNTOS PAC $10K
  • KIDSPAC $10K
  • KLOBUCHAR FOR MINNESOTA $948
  • KUSTER FOR CONGRESS $4,000
  • LA BAMBA PAC $5,000
  • LABORERS' INTERNATIONAL UNION OF NORTH AMERICA (LIUNA) PAC $7,500
  • LEAGUE OF CONSERVATION VOTERS ACTION FUND $4,625
  • LGBTQ VICTORY FUND FEDERAL PAC $5,000
  • LIFTOFF PAC $10K
  • LOBO PAC $10K
  • M-PAC $10K
  • MACHINISTS NON PARTISAN POLITICAL LEAGUE OF THE INTERNATIONAL ASSOCIATION OF MACHINISTS & AEROSPACE WORKERS $5,000
  • MAKE IT WORK PAC $5,000
  • MAPLE PAC $10K
  • MARK KELLY FOR SENATE $4,000
  • MASSMEDIC GOOD GOVERNMENT FUND $1,000
  • MASTERS, MATES, & PILOTS POLITICAL CONTRIBUTION FUND $10K
  • MITTEN PAC $10K
  • MODERATE DEMOCRATS PAC $10K
  • MORTGAGE BANKERS ASSOCIATION POLITICAL ACTION COMMITTEE (MORPAC) $1,000
  • MOTOR CITY PAC $10K
  • NANCY PELOSI FOR CONGRESS $2,000
  • NARRAGANSETT BAY PAC $10K
  • NATIONAL ACTIVE AND RETIRED FEDERAL EMPLOYEES ASSOCIATION POLITICAL ACTION COM (NARFE-PAC) $10K
  • NATIONAL AIR TRAFFIC CONTROLLERS ASSOCIATION PAC $3,500
  • NATIONAL ASPHALT PAVEMENT ASSOCIATION POLITICAL ACTION COMMITTEE (NAPA-PAC) $7,500
  • NATIONAL ASSOCIATION OF LETTER CARRIERS $5,000
  • NATIONAL ASSOCIATION OF POSTAL SUPERVISORS PAC $4,500
  • NATIONAL ASSOCIATION OF REALTORS POLITICAL ACTION COMMITTEE $3,000
  • NATIONAL ASSOCIATION OF SOCIAL WORKERS $2,000
  • NATIONAL ASSOCIATION OF SURETY BOND PRODUCERS POLITICAL ACTION COMMITTEE (SURETYPAC) $5,000
  • NATIONAL ASSOCIATION OF TRAILER MANUFACTURERS POLITICAL ACTION COMMITTEE $1,000
  • NATIONAL ASSOCIATION OF WATER COMPANIES POLITICAL ACTION COMMITTEE (NAWC - PAC) $2,500
  • NATIONAL BEER WHOLESALERS ASSOCIATION POLITICAL ACTION COMMITTEE $5,000
  • NATIONAL BUSINESS AVIATION ASSOCIATION INC POLITICAL ACTION COMMITTEE (NBAA-PAC) $1,000
  • NATIONAL CONFECTIONERS ASSOCIATION OF THE UNITED STATES, INC. POLITICAL ACTION COMMITTEE (CANDY PAC) $1,500
  • NATIONAL ELEVATOR CONSTRUCTORS PAC/ INTN'L UNION OF ELEVATOR CONSTRUCTORS (NEC PAC) $5,000
  • NATIONAL POSTAL MAIL HANDLERS UNION - DIVISION OF LABORERS' INT'L UNION OF NORTH AMERICA $2,500
  • NATIONAL READY MIXED CONCRETE ASSOCIATION $2,500
  • NATIONAL RURAL LETTER CARRIERS' ASSOCIATION POLITICAL ACTION COMMITTEE $5,000
  • NATIONAL STONE, SAND & GRAVEL ASSOCIATION ROCKPAC $7,500
  • NATIONAL TANK TRUCK CARRIERS INC POLITICAL ACTION COMMITTEE $2,500
  • NATIONAL TREASURY EMPLOYEES UNION POLITICAL ACTION COMMITTEE $10K
  • NATIONAL WEATHER SERVICE EMPLOYEES ORGANIZATION POLITICAL ACTION COMMITTEE $1,500
  • NEA FUND FOR CHILDREN & PUBLIC EDUCATION $5,000
  • NIKKI FOR CONGRESS $1,000
  • NO LABELS PAC $5,000
  • NO VOTE LEFT BEHIND PAC $4,000
  • NORTH AMERICA'S BUILDING TRADES UNIONS POLITICAL EDUCATIONAL FUND $2,000
  • NRDC ACTION FUND INC PAC $1,000
  • NUTMEG PAC $10K
  • NV ENERGY POLITICAL ACTION COMMITTEE $5,000
  • OCEANS PAC $10K
  • OFF THE SIDELINES PAC $10K
  • OUR UNITED GOALS $1,000
  • PAC OF APPLES $2,000
  • PAC TO THE FUTURE $10K
  • PEOPLE'S VOICES PAC $10K
  • PERIMETER PAC $10K
  • PETE AGUILAR FOR CONGRESS $2,000
  • PINEAPPLE PAC $5,000
  • PLANNED PARENTHOOD ACTION FUND INC. PAC $2,500
  • POLITICAL ACTION COMMITTEE OF THE INTERNATIONAL ALLIANCE OF THEATRICAL STAGE EMPLOYEES $5,000
  • POPULATION CONNECTION ACTION FUND PAC PCAF PAC $3,000
  • PROFESSIONAL AVIATION SAFETY SPECIALISTS PAC $10K
  • PROGRESSIVE TURNOUT PROJECT $10K
  • PROSPERITY PAC $2,500
  • PURPOSE PAC $10K
  • PUTTING NEW HAMPSHIRE FIRST $7,000
  • REPRODUCTIVE FREEDOM FOR ALL PAC $5,000
  • REV UP PAC $10K
  • RISING DEMS $3,500
  • ROBERT GARCIA FOR CONGRESS $2,000
  • SAVE DEMOCRACY PAC $5,000
  • SCHNEIDER FOR CONGRESS $2,000
  • SD PAC $5,000
  • SEAFARERS POLITICAL ACTIVITY DONATION - SEAFARERS INTERNATIONAL UNION OF NA-AGLIW $2,500
  • SERVING OUR COUNTRY (SOC) PAC $1,000
  • SHARICE FOR CONGRESS $1,000
  • SHEET METAL, AIR, RAIL, TRANSPORTATION PAC LEAGUE $7,500
  • SMART SOLUTIONS PAC $10K
  • SMART TD PAC $2,500
  • SOUTHWEST AIRLINES PILOTS ASSOCIATION POLITICAL ACTION COMMITTEE (SWAPA PAC) $7,500
  • SPIKE PAC $2,500
  • STAND UP FOR WORKERS PAC $10K
  • STRICKLAND FOR WASHINGTON $1,000
  • SUMMIT PAC $7,000
  • SUNSHINE ORGANIZATION FOR TREMENDOUS OPPORTUNITIES (SOTO PAC) $3,500
  • TERESA FOR ALL $1,000
  • THE COUNCIL OF INSURANCE AGENTS & BROKERS POLITICAL ACTION COMMITTEE $5,000
  • THE NEXT 50 PAC $10K
  • THE REAL ESTATE ROUNDTABLE PAC $5,000
  • THE SURETY & FIDELITY ASSOCIATION OF AMERICA POLITICAL ACTION COMMITTEE $7,500
  • THOMPSON COBURN POLITICAL ACTION COMMITTEE $3,500
  • TIMBER PAC $3,500
  • TRANSPORT WORKERS UNION POLITICAL CONTRIBUTIONS COMMITTEE $10K
  • TRANSPORTATION TRADES DEPARTMENT, AFL-CIO POLITICAL ACTION COMMITTEE (TTD/PAC) $2,000
  • TRIED-AND-TRUE PAC $2,000
  • TRUCKING POLITICAL ACTION COMMITTEE OF THE AMERICAN TRUCKING ASSOCIATIONS INC. $3,000
  • TURQUOISE PAC $5,000
  • UA UNION PLUMBERS AND PIPEFITTERS VOTE! PAC $5,000
  • UNITE DEMOCRATS PAC $2,000
  • UNITED FOOD & COMMERCIAL WORKERS INTERNATIONAL UNION ACTIVE BALLOT CLUB $2,500
  • VICTORY NOW PAC $10K
  • WINE & SPIRITS WHOLESALERS OF AMERICA, INC. POLITICAL ACTION COMMITTEE $2,500

All filings at the FEC ↗

Dan Innis (REP)

Raised
$49K through 2026-01-25 individuals $49K · PACs $0 · cash on hand $0
Outside spending
none reported
Bundled through PACs
$20K through 1 PAC · FEC bulk data of 2026-09-27 LOG CABIN REPUBLICANS PAC — $20K from 8 gifts Lobbyist/registrant PAC

All filings at the FEC ↗

Jared Sullivan (DEM)

Raised
$100K through 2026-06-30 individuals $87K · PACs $0 · candidate's own money, incl. loans $13K · cash on hand $0
Outside spending
none reported
Bundled through PACs
none reported · FEC bulk data of 2026-09-27

All filings at the FEC ↗

John Sununu (REP)

Raised
$4.2M through 2026-08-19 individuals $2.4M · PACs $417K · party $62K · from the candidate's other committees $1.3M · cash on hand $3.1M
Outside spending
$6.3M opposing Sununu · $5.7M supporting Sununu · latest reported 2026-09-25
Largest outside spenders
WINSENATE — $6.2M opposing Sununu · 2 ads on this pageLargest donors: SMP $4.1M (100%) (its largest donors: MAJORITY FORWARD $61.0M, an organization; Fred Eychaner $9.0M; DEMOCRACY PAC $9.0M) AMERICANS FOR PROSPERITY ACTION, INC. (AFP ACTION) DBA CVA ACTION AND DBA LIBRE ACTION — $4.4M supporting Sununu · 2 ads on this pageLargest donors: KOCH INC $30.0M (33%) (an organization: its own funders aren't reported to the FEC); STAND TOGETHER INC. $20.0M (22%) (an organization: its own funders aren't reported to the FEC); Jim C Walton $7.0M (8%), Self-Employed, Philanthropist; S Robson Walton $7.0M (8%), Retired, Retired; STAND TOGETHER CHAMBER OF COMMERCE INC $6.5M (7%) (an organization: its own funders aren't reported to the FEC) NO GOING BACK PAC INC. — $923K supporting Sununu AMERICA PAC — $217K supporting Sununu · 1 ad on this pageLargest donors: Elon Musk $20.1M (>99%), Space Exploration Technologies Corp., CEO STRONG AS GRANITE PAC — $131K opposing Sununu Largest donors: James Davis $500K (75%), NEW Balance, Chairman and 3 more
Bundled through PACs
none reported · FEC bulk data of 2026-09-27
67 PACs gave directly — alphabetical; the legal limit is $5,000 per election
  • ALABAMA FIRST PAC $10K
  • ALLSTATE INSURANCE COMPANY PAC $5,000
  • AMERICAN EXCELLENCE PAC $10K
  • AMERICAN HOTEL AND LODGING ASSOCIATION POLITICAL ACTION COMM $2,500
  • ARKANSAS FOR LEADERSHIP POLITICAL ACTION COMMITTEE (ARKPAC) $10K
  • BADLANDS PAC $5,000
  • BEST AT BRINGING ENTREPRENEURIAL RESULTS NEVER IMAGINED OR E $10K
  • BIG SKY OPPORTUNITY PAC $5,000
  • BLUEGRASS COMMITTEE $1,000
  • BOSTON SCIENTIFIC CORPORATION POLITICAL ACTION COMMITTEE (BS $5,000
  • BUILDING UP DEMOCRACY'S DREAM $5,000
  • CAMPAIGN FOR WORKING FAMILIES $3,000
  • CHAMBER OF COMMERCE OF THE UNITED STATES OF AMERICA PAC (US $5,000
  • CITIZENS UNITED $5,000
  • COMMON SENSE FOR AMERICA PAC $10K
  • COMMON VALUES PAC $10K
  • CONSERVATIVES HARVESTING SUCCESS PAC $5,000
  • CONTINUING AMERICA'S STRENGTH AND SECURITY PAC $5,000
  • DENALI LEADERSHIP PAC $5,000
  • DIRIGO PAC $10K
  • ENERGY MARKETERS OF AMERICA SMALL BUSINESS COMMITTEE PAC (EM $2,500
  • EXXON MOBIL CORPORATION POLITICAL ACTION COMMITTEE (EXXONMOB $2,500
  • FREE STATE PAC $10K
  • FREEDOM FUND $10K
  • FRELINGHUYSEN FOR CONGRESS $4,000
  • FUND FOR AMERICA'S FUTURE $5,000
  • GW PAC $2,500
  • HIGGINBOTHAM INSURANCE AGENCY INC. POLITICAL ACTION COMMITT $2,000
  • JOBS FREEDOM AND SECURITY PAC $10K
  • JOBS OPPORTUNITIES AND EDUCATION PAC (JOE-PAC) $5,000
  • JOBS OPPORTUNITY NOW POLITICAL ACTION COMMITTEE $10K
  • KOCH INC. POLITICAL ACTION COMMITTEE (KOCHPAC) $5,000
  • LEADERSHIP AND ACCOUNTABILITY ARE NATIONAL KEYS PAC $10K
  • LETS GET TO WORK PAC $5,000
  • LPL FINANCIAL LLC POLITICAL ACTION COMMITTEE (LPL PAC) $5,000
  • MAKING A RESPONSIBLE STAND FOR HOUSEHOLDS IN AMERICA PAC $5,000
  • MASSACHUSETTS MUTUAL LIFE INSURANCE COMPANY POLITICAL ACTION $5,000
  • NATIONAL SHOOTING SPORTS FOUNDATION INC. POLITICAL ACTION C $2,500
  • NEBRASKA SANDHILLS PAC $10K
  • OORAH! POLITICAL ACTION COMMITTEE $10K
  • PANCAKE POLITICAL ACTION COMMITTEE $7,000
  • PENNSYLVANIA HONOR $10K
  • PINNACLE WEST CAPITAL CORPORATION PAC $5,000
  • QSR LEADERS POLITICAL ACTION COMMITTEE INC $7,000
  • RELY ON YOUR BELIEFS FUND $2,500
  • REPUBLICAN MAJORITY FUND $10K
  • RESPONSIBILITY AND FREEDOM WORK PAC (RFWPAC) $10K
  • RUTH WARD FOR SENATE $500
  • SENATE EAGLE PAC $10K
  • SEND IN THE SEAL PAC $5,000
  • SOUTHWEST AIRLINES CO. POLITICAL ACTION COMMITTEE (SWAPAC) $5,000
  • SPECIALTY EQUIPMENT MARKET ASSOCIATION & PERFORMANCE RACING $5,000
  • STEER PAC $10K
  • TAX CUTS & JOBS PAC $2,500
  • THE COUNCIL OF INSURANCE AGENTS & BROKERS POLITICAL ACTION C $10K
  • THE GOLDMAN SACHS GROUP INC. POLITICAL ACTION COMMITTEE $10K
  • THE HAWKEYE PAC $5,000
  • THE PETER NORBECK LEADERSHIP PAC $10K
  • THE TRAVELERS COMPANIES INC. POLITICAL ACTION COMMITTEE (T- $2,500
  • THOROUGHBRED PAC $2,500
  • TOMORROW IS MEANINGFUL PAC $10K
  • TRUE NORTH PAC $10K
  • VERIZON COMMUNICATIONS INC. POLITICAL ACTION COMMITTEE (VER $2,500
  • WESTERN ALLIANCE BANCORPORATION POLITICAL ACTION COMMITTEE ( $2,500
  • WHOLESALE & SPECIALTY INSURANCE ASSOCIATION (WSIA) PAC $5,000
  • WILD AND WONDERFUL PAC $5,000
  • WORKING FOR OHIO $5,000

All filings at the FEC ↗

Karishma Manzur (DEM)

Raised
$415K through 2026-08-19 individuals $389K · PACs $250 · candidate's own money, incl. loans $25K · cash on hand $104K
Outside spending
$32K opposing Manzur · $2,832 supporting Manzur · latest reported 2026-09-04
Largest outside spenders
THE CONSERVATIVE CAUCUS DBA AMERICANS FOR CONSTITUTIONAL LIBERTY — $32K opposing Manzur CITIZENS AGAINST AIPAC CORRUPTION — $2,832 supporting Manzur Largest donors: AKINS, KELLY $318K (43%)
Bundled through PACs
none reported · FEC bulk data of 2026-09-27
1 PAC gave directly — alphabetical; the legal limit is $5,000 per election
  • FRIENDS OF KHAIRULLAH $250

All filings at the FEC ↗

Scott Brown (REP)

Raised
$2.2M through 2026-08-19 individuals $1.4M · PACs $131K · from the candidate's other committees $628K · cash on hand $417K
Outside spending
none reported
Bundled through PACs
none reported · FEC bulk data of 2026-09-27
20 PACs gave directly — alphabetical; the legal limit is $5,000 per election
  • ALABAMA FIRST PAC $5,000
  • ALAMO PAC $10K
  • BIG SKY OPPORTUNITY PAC $5,000
  • BOLDUC 2022, INC. $1,233
  • BOOTS POLITICAL ACTION COMMITTEE $5,000
  • CHAMPION AMERICAN VALUES $2,500
  • CONTINUING AMERICA'S STRENGTH AND SECURITY PAC $10K
  • DENALI LEADERSHIP PAC $5,000
  • DIRIGO PAC $5,000
  • FMR LLC POLITICAL ACTION COMMITTEE - FEDERAL (FIDELITY PAC) $5,000
  • HONOR COURAGE COMMITMENT PAC $5,000
  • JOHN BOLTON PAC $5,000
  • LEADERSHIP AND ACCOUNTABILITY ARE NATIONAL KEYS PAC $5,000
  • MR PAC $10K
  • STEER PAC $10K
  • STIVERS FOR CONGRESS $2,000
  • STRATEGY PAC $5,000
  • STRONG COUNTRY FOR TODAY AND TOMORROW $10K
  • TOGETHER HOLDING OUR MAJORITY PAC $5,000
  • TRUE NORTH PAC $10K

All filings at the FEC ↗

The ads

92 ads, newest first. Video transcripts are shown as the model read them, without caption cues like [music].

Showing the 2 ads paid for by SLF PAC. Show all 92 ads

WHOSE POCKET IS PAPPAS IN?

Paid for by Senate Leadership Fundvideo · 0:30from 2026-09-19
In Washington, you can find Chris Pappas here, in the pocket of DC lobbyists, in the pocket of the Amazon lobbyist he dated while voting on their bills. You can also find him here, in the pocket of his liberal donors in exchange for big tax breaks for their mansions in New York and Massachusetts. Chris Pappas, he really fits in in Washington. SLF PAC is responsible for the content of this message.

Loaded Language: The phrase 'in the pocket of' is emotionally charged, implying corruption and undue influence — for example: in the pocket of DC lobbyists, in the pocket of the Amazon lobbyist and in the pocket of his liberal donors.

Repetition: The phrase 'in the pocket of' is repeated three times within the sentence to reinforce the impression of corruption through familiarity — for example: in the pocket of DC lobbyists, in the pocket of the Amazon lobbyist and in the pocket of his liberal donors.

Name Calling: Pappas is implicitly labeled as corrupt and beholden to special interests without substantive argument — for example: in the pocket of DC lobbyists and Chris Pappas, he really fits in in Washington.

Appeal to Prejudice: Labeling donors as 'liberal' and associating them with out-of-state mansions exploits in-group/out-group identity to suggest Pappas serves wealthy coastal elites rather than local constituents — for example: 'liberal donors in exchange for big tax breaks for their mansions in New York and Massachusetts'

Claims checked

“in the pocket of the Amazon lobbyist he dated while voting on their bills”
Checked as: Chris Pappas was romantically involved with an Amazon lobbyist while voting on bills affecting Amazon. No authoritative evidence found Verdict right?

“in the pocket of his liberal donors in exchange for big tax breaks for their mansions in New York and Massachusetts”
Checked as: Chris Pappas is controlled by liberal donors in exchange for supporting tax breaks for their mansions in New York and Massachusetts. No authoritative evidence found Verdict right?

Watch on YouTube ↗ Transcript above is auto-generated; the analysis is of the spoken words.

CHRIS PAPPAS LIED TO VOTERS

Paid for by Senate Leadership Fundvideo · 0:30from 2026-09-09
Chris Pappas looked voters in the eye and lied. You've been dating a corporate lobbyist who actually was lobbying on behalf of Amazon at time when you then went on to cast votes on Amazon's behalf on bills they lobbied you on. Yes, it is, Congressman. Absolutely is. That's not true. It was true. Pappas dated an Amazon lobbyist, voted on bills that Amazon lobbied on, then lied about it. Chris Pappas, lying, corrupt, out for himself, not you. SLF PAC is responsible for the content of this message.

Loaded Language: The phrase 'looked voters in the eye and lied' uses emotionally charged language to paint the subject as deliberately deceptive and morally corrupt — for example: looked voters in the eye and lied and corporate lobbyist.

Card Stacking: The sentence presents a sequence of facts and implications as if they self-evidently prove corrupt intent, omitting any context such as whether the votes were consistent with prior positions or whether any conflict of interest was disclosed — for example: 'cast votes on Amazon's behalf on bills they lobbied you on'

Name Calling: Derogatory labels are applied directly to Pappas to discredit him rather than address any argument — for example: lying, corrupt, out for himself.

Appeal to Prejudice: The phrase 'not you' invokes an in-group/out-group contrast, implying Pappas serves himself rather than the audience, exploiting voter identity — for example: 'out for himself, not you'

Repetition: The accusation of dishonesty is repeated across sentences 1 and 2 with 'lied' and then 'lying' to reinforce the label through familiarity — for example: 'lied about it' and 'lying'

Claims checked

“Pappas dated an Amazon lobbyist, voted on bills that Amazon lobbied on, then lied about it.”
Checked as: Pappas dated an Amazon lobbyist, voted on bills that Amazon lobbied on, and lied about it. No authoritative evidence found Verdict right?

Watch on YouTube ↗ Transcript above is auto-generated; the analysis is of the spoken words.

What this page is

  • An ad is on this page because its own "Paid for by" line is a campaign in this race; or it comes from a national Senate group and ran mostly in NH; or it ran mostly in NH and names a candidate — unless its sponsor is a campaign for some other office. Ads from outside groups appear alongside the campaigns' own.
  • Campaigns run one text as many separate ads. Identical text from the same sponsor is one card here, marked with its number of variants.
  • A technique is a specific manipulative move in the wording, found by our model and explained in one line. It is not a claim that the ad is false.
  • Claims are checked when a reader asks: press "Check this ad's claims" on a card. The check runs once and its result is shown to everyone afterwards. The ten ads with the most money behind them in each race are checked ahead of time.
  • Claim verdicts say what the cited sources say. A verdict that an ad is wrong or misleading is shown only when it cites an established fact-checker or an institutional record — Congress, a federal agency, a court — and its confidence is not low; a weaker one is not shown at all. Each verdict shows what it rests on and how confident it is. If we got one wrong, press Disagree: a verdict that readers dispute and no one defends comes down.
  • Video ads come from the campaigns' own YouTube channels; the transcript is analyzed. Meta ads are analyzed on their text; their video and images are not, yet.

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